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Czech Republic Food and Drink Report Q3 2008

Published by: Business Monitor International

Published: Jul. 24, 2008 - 68 Pages


Table of Contents


Executive Summary
Business Environment
Regional Food & Drink Business Environment Ratings
Table: CEE Food & Drink Ratings - Q3 2008
Czech Republic’s Food and Drink Business Environment Rating
Table: Global Food & Drink Business Environment Rankings - Czech Republic’s Global Peer Group
SWOT Analysis
Food And Drink
Czech Republic Food & Drink Industry SWOT
Mass Grocery Retail
Czech Republic Mass Grocery Retail SWOT
Macroeconomic Outlook
Table: Czech Republic - Economic Activity
Food
Industry Forecast Scenario
Food Consumption
Table: Food Consumption Indicators - Historical Data And Forecasts
Confectionery
Table: Value/Volume Sales Of Confectionery - Historical Data & Forecasts
Canned Food
Table: Value/Volume Sales Of Canned Food - Historical Data & Forecasts
Trade
Table: Food, Drink And Tobacco Sectoral Trade Figures (US$mn)
Industry Developments
Market Overview
Food Production
Food Consumption
Confectionery
Canned Food
Trade
Agriculture
Drink
Industry Forecast Scenario
Alcoholic Drinks
Table: Czech Alcoholic Drinks Consumption - Value/Volume Sales - Historical Data & Forecasts
Hot Drinks
Table: Czech Hot Drinks - Value/Volume Sales - Historical Data & Forecasts
Soft Drinks
Table: Czech Beverage Sectors - Value/Volume Sales - Historical Data & Forecasts
Industry Developments
Market Overview
Alcoholic Drinks
Beer
Wine
Hot Drinks
Soft Drinks
Agriculture At A Glance
Table: Czech Republic Organic Agricultural Data
Table: Czech Republic Agricultural Production Statistics
Agricultural Commodity Price
Retail
Industry Forecast Scenario
Table: Mass Grocery Retail Sales By Format (US$bn)
Table: Grocery Retail Sales By Format
Industry Developments
Market Overview
Table: Structure Of The Mass Grocery Retail Market By Estimated Number Of Outlets
Table: Structure Of The Mass Grocery Retail Market By Value (US$bn)
Table: Value Sales Per Outlet, 2007
Competitive Landscape
Key Players
Food And Drink
Table: Key Players - Food & Drink Sector, 2007
Company Analysis
Food
Nestlé Èesko
Madeta
Drink
Plzensky Prazdroj
Budejovicky Budvar
Mass Grocery Retail
Ahold Czech Republic AS
Tesco Stores ÈR
Lidl & Schwarz
Rewe
Deep US Recession Scenario
Global Scenario
Table: World GDP Growth
Table: US GDP Growth, Investment Growth, and Private Consumption Growth
Table: Eurozone GDP Growth
Table: Asia, Excluding Japan, GDP Growth
Table: China GDP Growth
Table: Mexico GDP Growth
Table: Africa GDP Growth
CEE Food & Drink Scenario
Table: Impact Of Deep Us Recession On Total Food Consumption (US$Bn) In Selected CEE Markets - Cumulative US$ Impact Over 5yr
Forecast Period
Appendix
Food & Drink Business Environment Ratings
Ratings Methodology
Ratings Overview
Ratings System
Indicators
Limits Of Potential Returns
Risks To Realisation Of Potential Returns
Weighting
Weighting
BMI Food & Drink Industry Glossary
Food & Drink
Mass Grocery Retail
BMI Food & Drink Forecasting & Sourcing
How We Generate Our Industry Forecasts
Sourcing

Abstract

In BMI’s Business Environment Ranking table for the Central and East European (CEE) region’s foodand drink environment, the Czech Republic is found in 11th place out of 14 key markets. Major pulls ofthe market include its strong business environment and a well-established foreign direct investment (FDI)climate and tourism. However, the country receives far lower scores for its food and drink market andcountry structure, as its price-conscious consumers spend low amounts on food and drink that is notforecast to experience strong growth. The small size of the population and relative maturity of the marketalso make this one of the less attractive food and drink markets in the region.

Nevertheless, the market is not without its rewards, as illustrated by the amount of foreign interest. InMarch 2008, Dutch beer giant Heineken announced its intention to acquire Czech Drinks Union, whichproduces the national brand Zlatopramen and the regional Breznak, Louny and Dacicky brands.

Following the acquisition, which is likely within the first half of the year, the Dutch brewer will have12% of the local market. Previously, in June 2007, Heineken acquired the Krusovice Brewery fromGermany’s Radeberger Gruppe for an undisclosed amount, strengthening its position in the market.

In the meantime, in April 2008, Kofola Holding of the Czech Republic and Hoop of Poland announcedtheir merger, creating a regional drinks major under the name Kofola-Hoop Group. Prior to the merger,Kofola was the second-largest soft drinks producer in the Czech Republic and Slovakia, with operationsalso extending into Hungary and Poland. The new entity will be in a good position to take advantage ofrising demand for mineral water and other ‘healthy’ beverages. Following this merger, Kofola-Hoop willbe eyeing further acquisition opportunities.

The Czech mass grocery retail (MGR) has also been dynamic in recent months. In March 2008, UK retailgiant Marks & Spencer revealed its expansion plans for Central and Eastern Europe, which include aEUR13.6mn (US$21mn) investment in the joint venture (JV) with COMS. The UK company is aiming toopen 30 stores in the Czech Republic, Slovakia, Latvia, Lithuania and Estonia over the next few years,which will boost its penetration of the region. Around the same time, Lidl, a leading discount chain in theCzech MGR sector, reported lower losses for the 2006-2007 business year than in the previous period,indicating that the company is on the road to recovery. Finally, German retailer Rewe is to acquire thePlus discount chain owned by its compatriot Tengelmann, which will rent out the buildings in which thestores are located. Rewe plans on merging with its Penny Market discount chain with Plus stores, aimingto capitalise on the strong growth of sales in the discount sector. The Plus chain had been targeted byUK’s Tesco, which will now face stiffer competition by Rewe.

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