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Global Entertainment and Media Outlook: 2008-2012-Theme Parks

Published by: PricewaterhouseCoopers

Published: Jun. 18, 2008


Table of Contents


Summary

United States

Europe, Middle East, Africa

Asia Pacific

Latin America

Canada

Abstract

This is a segment chapter from a larger publication, the Global Entertainment and Media Outlook: 2008-2012, published by PricewaterhouseCoopers. The Outlook provides in depth global analyses and 5-year growth projections for 15 industry segments. Together these segments constituted a $1.6-trillion industry in 2007. In addition to analyzing economic data, the forecast also considers numerous strategic, operational, technological, demographic, political, and cultural factors affecting the industry's growth and evolution. Each industry chapter provides an analysis by region covering the US, EMEA (Europe, Middle East and Africa), Asia Pacific, Latin America, and Canada.

For the purposes of coverage within this publication, theme parks and amusement parks are typically outdoor venues that feature rides as the primary attractions. Spending consists of admission fees and, if applicable, food, souvenirs, and other related purchases made at the parks. Expenditures at zoos, museums, water parks, and similar venues as well as at hotels are not included. Some parks do not charge admission fees but charge separately for rides, which are included in per capita spending. The amount of money people spend on merchandise and food is included in spending totals because it tends to relate closely to attendance and to the amount of time people stay at a park and because it is consistent with industry reporting.

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