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Global Entertainment and Media Outlook: 2008-2012-Consumer and Educational Book PublishingPublished by: PricewaterhouseCoopers Published: Jun. 18, 2008 - 50 Pages Table of Contents
AbstractThis is a segment chapter from a larger publication, the Global Entertainment and Media Outlook: 2008-2012, published by PricewaterhouseCoopers. The Outlook provides in depth global analyses and 5-year growth projections for 15 industry segments. Together these segments constituted a $1.6-trillion industry in 2007. In addition to analyzing economic data, the forecast also considers numerous strategic, operational, technological, demographic, political, and cultural factors affecting the industry's growth and evolution. Each industry chapter provides an analysis by region covering the US, EMEA (Europe, Middle East and Africa), Asia Pacific, Latin America, and Canada.For the purposes of coverage within this publication, the consumer and educational book publishing market consists of retail spending by consumers on consumer books; spending by schools, government agencies, and students on elementary, high school, and college textbooks, including graduate textbooks; and spending on books in electronic formats, or so-called electronic books or ebooks. Print sales include audio books. Educational books do not include supplemental educational spending, administrative software, or testing materials. Professional books are covered in the “Business-to-Business Publishing” chapter. Get Full Details About This Report >> |
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