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Global Entertainment and Media Outlook: 2008-2012-Consumer Magazine PublishingPublished by: PricewaterhouseCoopers Published: Jun. 18, 2008 - 69 Pages Table of Contents
AbstractThis is a segment chapter from a larger publication, the Global Entertainment and Media Outlook: 2008-2012, published by PricewaterhouseCoopers. The Outlook provides in depth global analyses and 5-year growth projections for 15 industry segments. Together these segments constituted a $1.6-trillion industry in 2007. In addition to analyzing economic data, the forecast also considers numerous strategic, operational, technological, demographic, political, and cultural factors affecting the industry's growth and evolution. Each industry chapter provides an analysis by region covering the US, EMEA (Europe, Middle East and Africa), Asia Pacific, Latin America, and Canada.For the purposes of coverage within this publication, the magazine publishing market consists of spending by advertisers in consumer print magazines and on magazine Web sites and magazine mobile sites. Consumer magazine publishing also includes spending by readers to purchase magazines via subscriptions or at retail outlets as well as paid online subscriptions. Figures do not include licensing or other ancillary revenues. Trade magazines are covered in the “Business-to-Business Publishing” chapter. Get Full Details About This Report >> |
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