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Mobile Handset Dynamics

Published by: IDATE

Published: Jun. 1, 2008 - 50 Pages


Table of Contents


1. Mobile handset market and components

1.1. Global handset volume, a rising market…

1.2. … but a declining average selling price

1.2.1. Mobile handset segmentation

1.2.2. A booming 3G handset market

1.2.3. Market development: Growth over the next 5 years

1.2.4. Global handset market share



2. Building Blocks Technologies

2.1. Mobile Phone Architecture: evolution through integration

2.2. Baseband and application processors

2.3. Storage component

2.3.1. Flash memory structure

2.3.2. Properties of actual Flash memories



3. Mobile components market

3.1. Global handset baseband chipset market

3.1.1. Baseband chipset market, in volume

3.1.2. Global baseband handset chipset market, in value

Baseband chipset market, by vendor

3.2. Global handset application chipset market

3.2.1. Application chipset market, in volume

3.2.2. Application chipset market, in value

3.2.3. Application chipset market, by vendor

3.3. Mobile storage market overview

3.3.1. NOR and NAND Flash market

3.3.2. Summary of storage needs



4. Handsets components market drivers

4.1. Development of mobile multimedia

4.2. Growing trend of wireless connectivity

4.2.1. Implications of device convergence

4.2.2. Chief impact on the handset components industry: mobile architecture evolution

4.3. Towards a bipolarization of the handset market

4.4. Towards next generation components

4.4.1. Impact of Moore’s Law

4.4.2. Components evolution

4.5. Storage Technology Evolution

4.5.1. Storage Density Evolution

4.5.2. Flash Technology

4.5.3. Next Generation Storage Technologies

4.5.4. Comparison of technologies

4.5.5. Storage Technology Forecast



Figures

Figure 1: Mobile Handset Market

Figure 2 : Global change in ASP (USD)

Figure 3: Mobile handset segmentation

Figure 4: 3G(1) and 3.5 G handset sales forecasts

Figure 5: Global mobile handset sales forecasts, in volume

Figure 6: Block diagram of a typical 2G mobile phone

Figure 7: System diagram of the recent generation of mobile phones

Figure 8: Block Diagram of a current generation smartphone using discrete baseband IC with discrete application processor

Figure 9: Block diagram of current generation digital cellular baseband IC

Figure 10: Basic principles of NOR and NAND Flash

Figure 11: Comparison of NOR and NAND Flash

Figure 12: Global mobile terminal baseband chipset market forecasts

Figure 13: Global market breakdown between CDMA and GSM technology

Figure 14: Baseband handset chipset market

Figure 15: Evolution of baseband market share between 2006 and 2007

Figure 16 : Wireless application processor market (in million units)

Figure 17: Handset application chipset market

Figure 18: Application chipset market share in 2006

Figure 19: NOR and NAND Flash market value (billion USD)

Figure 20: Percentage of mobile phones equipped with a card slot

Figure 21: TV, music and gaming application revenue up to 2011

Figure 22: From the web to the handset

Figure 23: Evolution of mobile usage and storage capacities

Figure 24: Change in solid state drive prices worldwide

Figure 25: Forecast average ASP breakdown and storage capacity per device

Figure 26: Wi-Fi chipset market

Figure 27 : Volume of Bluetooth-enabled handsets (in millions units)

Figure 28: GPS chipset market

Figure 29: Mobile handset functionality penetration trends

Figure 30: Applications and connectivity chipset forecasts

Figure 31: Handset architecture configuration

Figure 32: Handset architecture evolution

Figure 33: Global smartphone trends, by vendor

Figure 34: ULC1 and ULC2 platform evolution

Figure 35: Cost evolution

Figure 36: Stages in the transistor structure roadmap

Figure 37: System-On-Package Trend

Figure 38: System Integration Evolution compared to Moore's Law

Figure 39: Storage density evolution in handsets (2006-2011)

Figure 40: Bit-per-cell production

Figure 41: MRAM vs. STT-RAM



Tables

Table 1: Worldwide handset market share by segment

Table 2: 3G(1) handset sales forecasts

Table 3: Handset vendors’ share of the global market

Table 4: Charge Trap Flash and Floating Gate: functional comparison

Table 5: Performance summary of Flash memories

Table 6: Global mobile storage market overview

Table 7: Handset mobile storage market overview

Table 8: Storage features overview per handset segment

Table 9: Worldwide camera phone sales, by region

Table 10: Evolution of storage needs, according to mobile usage

Table 12: Some of the major players in the ultra low-cost handset market

Table 13: Overview of main component technology and manufacturing process evolution

Table 14: Comparison of major memory technologies

Table 15: Comparison of major memory technologies

Abstract

This report examines baseband, applications and storage components and the part they play in the trends that are driving the cellular electronic components market. It also describes the relationship between chipset suppliers and handset providers, and provides insights into future market trends and applications.

Key Questions

  • What technologies are driving the cellular handsets storage and chipset market?
  • What are the growth drivers and who are the major players in the processor and storage market?
  • What impact does a high level of IC integration have on the mobile market?
  • What storage capabilities and configurations will support the new handset functionalities enabled by IC integration?
  • How will processors and storage help spur the growth of mobile multimedia services in wireless handsets?



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