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Bakery Products in Malaysia

Published by: Euromonitor International

Published: Nov. 1, 2007 - 90 Pages


Table of Contents


PACKAGED FOOD IN MALAYSIA


Executive Summary


2007 Is Another Brighter Year for Packaged Foods


Pasta Fares Best in 2007, As Malaysians Widen Their Meal Options


Fragmented Landscape, But Multinationals Stand Out


Modern Grocery Chains Dominate


Stronger Future Ahead Spurred by New Products


Key Trends and Developments


Imports From Neighbouring Countries Lead To Intensified Competition


Foodservice Sales Get A Boost From Visit Malaysia Campaign


Modern Retailers Devote More Shelf Space for Organic Food


Continued Urbanisation Encourages Western and Convenience Products


Private Label Gains Stronger Visibility With Chained Retailers’ Growing Power


Market Data


Table 1 Sales of Packaged Food by Sector: Volume 2002-2007


Table 2 Sales of Packaged Food by Sector: Value 2002-2007


Table 3 Sales of Packaged Food by Sector: % Volume Growth 2002-2007


Table 4 Sales of Packaged Food by Sector: % Value Growth 2002-2007


Table 5 GBO Shares of Packaged Food 2002-2006


Table 6 NBO Shares of Packaged Food 2002-2006


Table 7 Brand Shares of Packaged Food 2003-2006


Table 8 Penetration of Private Label by Sector 2002-2006


Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2002/2007


Table 10 Sales of Packaged Food by Sector and Distribution Format: % Analysis 2006


Table 11 Forecast Sales of Packaged Food by Sector: Volume 2007-2012


Table 12 Forecast Sales of Packaged Food by Sector: Value 2007-2012


Table 13 Forecast Sales of Packaged Food by Sector: % Volume Growth 2007-2012


Table 14 Forecast Sales of Packaged Food by Sector: % Value Growth 2007-2012


Foodservice - Key Trends and Developments


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 15 Foodservice Sales of Packaged Food by Sector: Volume 2002-2007


Table 16 Foodservice Sales of Packaged Food by Sector: % Volume Growth 2002-2007


Table 17 Forecast Foodservice Sales of Packaged Food by Sector: Volume 2007-2012


Table 18 Forecast Foodservice Sales of Packaged Food by Sector: % Volume Growth 2007-2012


Impulse Snack Products - Key Trends and Developments


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 19 Sales of Impulse Snack Products by Sector: Volume 2002-2007


Table 20 Sales of Impulse Snack Products by Sector: Value 2002-2007


Table 21 Sales of Impulse Snack Products by Sector: % Volume Growth 2002-2007


Table 22 Sales of Impulse Snack Products by Sector: % Value Growth 2002-2007


Table 23 Company Shares of Impulse Snack Products 2002-2006


Table 24 Brand Shares of Impulse Snack Products 2003-2006


Table 25 Forecast Sales of Impulse Snack Products by Sector: Volume 2007-2012


Table 26 Forecast Sales of Impulse Snack Products by Sector: Value 2007-2012


Table 27 Forecast Sales of Impulse Snack Products by Sector: % Volume Growth 2007-2012


Table 28 Forecast Sales of Impulse Snack Products by Sector: % Value Growth 2007-2012


Nutrition/staples - Key Trends and Developments


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 29 Sales of Nutrition/Staples by Sector: Volume 2002-2007


Table 30 Sales of Nutrition/Staples by Sector: Value 2002-2007


Table 31 Sales of Nutrition/Staples by Sector: % Volume Growth 2002-2007


Table 32 Sales of Nutrition/Staples by Sector: % Value Growth 2002-2007


Table 33 Company Shares of Nutrition/Staples 2002-2006


Table 34 Brand Shares of Nutrition/Staples 2003-2006


Table 35 Forecast Sales of Nutrition/Staples by Sector: Volume 2007-2012


Table 36 Forecast Sales of Nutrition/Staples by Sector: Value 2007-2012


Table 37 Forecast Sales of Nutrition/Staples by Sector: % Volume Growth 2007-2012


Table 38 Forecast Sales of Nutrition/Staples by Sector: % Value Growth 2007-2012


Meal Solutions - Key Trends and Developments


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 39 Sales of Meal Solutions by Sector: Volume 2002-2007


Table 40 Sales of Meal Solutions by Sector: Value 2002-2007


Table 41 Sales of Meal Solutions by Sector: % Volume Growth 2002-2007


Table 42 Sales of Meal Solutions by Sector: % Value Growth 2002-2007


Table 43 Company Shares of Meal Solutions 2002-2006


Table 44 Brand Shares of Meal Solutions 2003-2006


Table 45 Forecast Sales of Meal Solutions by Sector: Volume 2007-2012


Table 46 Forecast Sales of Meal Solutions by Sector: Value 2007-2012


Table 47 Forecast Sales of Meal Solutions by Sector: % Volume Growth 2007-2012


Table 48 Forecast Sales of Meal Solutions by Sector: % Value Growth 2007-2012


Definitions


Summary 1 Research Sources


LOCAL COMPANY PROFILES - MALAYSIA


Hup Seng Perusahaan Makanan (m) Sdn Bhd


Strategic Direction


Key Facts


Summary 2 Hup Seng Perusahaan Makanan (M) Sdn Bhd: Key Facts


Summary 3 Hup Seng Industries Bhd: Operational Indicators


Company Background


Production


Summary 4 Hup Seng Perusahaan Makanan (M) Sdn Bhd: Production Statistics 2006


Competitive Positioning


Summary 5 Hup Seng Perusahaan Makanan (M) Sdn Bhd: Competitive Position 2006


Malaysia Milk Sdn Bhd


Strategic Direction


Key Facts


Summary 6 Malaysia Milk Sdn Bhd: Key Facts


Company Background


Production


Summary 7 Malaysia Milk Sdn Bhd: Production Statistics 2006


Competitive Positioning


Summary 8 Malaysia Milk Sdn Bhd: Competitive Position 2006


Mamee-double Decker (m) Bhd


Strategic Direction


Key Facts


Summary 9 Mamee-Double Decker (M) Bhd: Key Facts


Summary 10 Mamee-Double Decker (M) Bhd: Operational Indicators


Company Background


Production


Summary 11 Mamee-Double Decker (M) Bhd: Production Statistics 2006


Competitive Positioning


Summary 12 Mamee-Double Decker (M) Bhd: Competitive Position 2006


Nestlé (m) Bhd


Strategic Direction


Key Facts


Summary 13 Nestlé (M) Bhd: Key Facts


Summary 14 Nestlé (M) Bhd: Operational Indicators


Company Background


Production


Summary 15 Nestlé (M) Bhd: Production Statistics 2006


Competitive Positioning


Prima Agri-products Sdn Bhd


Strategic Direction


Key Facts


Summary 16 Prima Agri-Products Sdn Bhd: Key Facts


Company Background


Production


Summary 17 Prima Agri-Products Sdn Bhd: Production Statistics 2006


Competitive Positioning


Region Food Industries Sdn Bhd


Strategic Direction


Key Facts


Summary 18 Region Food Industries Sdn Bhd: Key Facts


Company Background


Production


Summary 19 Region Food Industries Sdn Bhd: Production Statistics 2006


Competitive Positioning


Stanson Bakeries Sdn Bhd


Strategic Direction


Key Facts


Summary 20 Stanson Bakeries Sdn Bhd: Key Facts


Summary 21 Silver Bird Group Bhd: Operational Indicators


Company Background


Production


Summary 22 Stanson Bakeries Sdn Bhd: Production Statistics 2006


Competitive Positioning


Summary 23 Stanson Bakeries Sdn Bhd: Competitive Position 2006


Unilever (m) Holdings Sdn Bhd


Strategic Direction


Key Facts


Summary 24 Unilever Foods (M) Sdn Bhd: Key Facts


Company Background


Production


Competitive Positioning


Yee Lee Edible Oils Sdn Bhd


Strategic Direction


Key Facts


Summary 25 Yee Lee Edible Oils Sdn Bhd: Key Facts


Summary 26 Yee Lee Corp Bhd: Operational Indicators


Company Background


Production


Summary 27 Yee Lee Edible Oils Sdn Bhd: Production Statistics 2006


Competitive Positioning


Summary 28 Yee Lee Edible Oils Sdn Bhd: Competitive Position 2006


Yeo Hiap Seng (m) Bhd


Strategic Direction


Key Facts


Summary 29 Yeo Hiap Seng (M) Bhd: Key Facts


Summary 30 Yeo Hiap Seng (M) Bhd: Operational Indicators


Company Background


Production


Competitive Positioning


Summary 31 Yeo Hiap Seng (M) Bhd: Competitive Position 2006


BAKED GOODS IN MALAYSIA


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 49 Sales of Baked Goods by Subsector: Volume 2002-2007


Table 50 Sales of Baked Goods by Subsector: Value 2002-2007


Table 51 Sales of Baked Goods by Subsector: % Volume Growth 2002-2007


Table 52 Sales of Baked Goods by Subsector: % Value Growth 2002-2007


Table 53 Packaged/Industrial Bread % Breakdown by Type 2004-2007


Table 54 Packaged Cakes: Single Portion vs Multi-pack % Breakdown by Type 2004-2007


Table 55 Baked Goods Company Shares 2002-2006


Table 56 Baked Goods Brand Shares 2003-2006


Table 57 Forecast Sales of Baked Goods by Subsector: Volume 2007-2012


Table 58 Forecast Sales of Baked Goods by Subsector: Value 2007-2012


Table 59 Forecast Sales of Baked Goods by Subsector: % Volume Growth 2007-2012


Table 60 Forecast Sales of Baked Goods by Subsector: % Value Growth 2007-2012


BISCUITS IN MALAYSIA


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 61 Sales of Biscuits by Subsector: Volume 2002-2007


Table 62 Sales of Biscuits by Subsector: Value 2002-2007


Table 63 Sales of Biscuits by Subsector: % Volume Growth 2002-2007


Table 64 Sales of Biscuits by Subsector: % Value Growth 2002-2007


Table 65 Biscuits Company Shares 2002-2006


Table 66 Biscuits Brand Shares 2003-2006


Table 67 Forecast Sales of Biscuits by Subsector: Volume 2007-2012


Table 68 Forecast Sales of Biscuits by Subsector: Value 2007-2012


Table 69 Forecast Sales of Biscuits by Subsector: % Volume Growth 2007-2012


Table 70 Forecast Sales of Biscuits by Subsector: % Value Growth 2007-2012


BREAKFAST CEREALS IN MALAYSIA


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 71 Sales of Breakfast Cereals by Subsector: Volume 2002-2007


Table 72 Sales of Breakfast Cereals by Subsector: Value 2002-2007


Table 73 Sales of Breakfast Cereals by Subsector: % Volume Growth 2002-2007


Table 74 Sales of Breakfast Cereals by Subsector: % Value Growth 2002-2007


Table 75 Breakfast Cereals Company Shares 2002-2006


Table 76 Breakfast Cereals Brand Shares 2003-2006


Table 77 Forecast Sales of Breakfast Cereals by Subsector: Volume 2007-2012


Table 78 Forecast Sales of Breakfast Cereals by Subsector: Value 2007-2012


Table 79 Forecast Sales of Breakfast Cereals by Subsector: % Volume Growth 2007-2012


Table 80 Forecast Sales of Breakfast Cereals by Subsector: % Value Growth 2007-2012




Abstract

Euromonitor International's Bakery Products in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.

Product coverage: baked goods; biscuits; breakfast cereals

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the bakery products industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilniuis, Dubai and Cape Town and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


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