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Bakery Products in Austria

Published by: Euromonitor International

Published: Dec. 1, 2007 - 94 Pages


Table of Contents


PACKAGED FOOD IN AUSTRIA


Executive Summary


Packaged Food Sees Healthy If Modest Growth in 2007


Health and Wellness Is the Key Trend


Premium Branded Products Challenge Private Label


Discounters Increases Its Distribution Share


Packaged Food Is Expected To Grow Over the Forecast Period


Key Trends and Developments


Health and Wellness


the Number of Single-person Households Increase


Consumer Confidence Is Rising As the Economy Continues To Flourish


Discounters Fuel the Growth of Private Label


Austrians Are the Most Patriotic People in Europe


Market Data


Table 1 Sales of Packaged Food by Sector: Volume 2002-2007


Table 2 Sales of Packaged Food by Sector: Value 2002-2007


Table 3 Sales of Packaged Food by Sector: % Volume Growth 2002-2007


Table 4 Sales of Packaged Food by Sector: % Value Growth 2002-2007


Table 5 GBO Shares of Packaged Food 2002-2006


Table 6 NBO Shares of Packaged Food 2002-2006


Table 7 Brand Shares of Packaged Food 2003-2006


Table 8 Penetration of Private Label by Sector 2002-2006


Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2002/2007


Table 10 Sales of Packaged Food by Sector and Distribution Format: % Analysis 2006


Table 11 Forecast Sales of Packaged Food by Sector: Volume 2007-2012


Table 12 Forecast Sales of Packaged Food by Sector: Value 2007-2012


Table 13 Forecast Sales of Packaged Food by Sector: % Volume Growth 2007-2012


Table 14 Forecast Sales of Packaged Food by Sector: % Value Growth 2007-2012


Foodservice - Key Trends and Developments


Headlines


Trends


Competitive Landscape


Prospects


Market Data


Table 15 Sales of Packaged Food by Sector: Volume 2002-2007


Table 16 Sales of Packaged Food by Sector: Value 2002-2007


Table 17 Sales of Packaged Food by Sector: % Volume Growth 2002-2007


Table 18 Sales of Packaged Food by Sector: % Value Growth 2002-2007


Table 19 GBO Shares of Packaged Food 2002-2006


Table 20 NBO Shares of Packaged Food 2002-2006


Table 21 Brand Shares of Packaged Food 2003-2006


Table 22 Penetration of Private Label by Sector 2002-2006


Table 23 Sales of Packaged Food by Distribution Format: % Analysis 2002/2007


Table 24 Sales of Packaged Food by Sector and Distribution Format: % Analysis 2006


Table 25 Forecast Sales of Packaged Food by Sector: Volume 2007-2012


Table 26 Forecast Sales of Packaged Food by Sector: Value 2007-2012


Table 27 Forecast Sales of Packaged Food by Sector: % Volume Growth 2007-2012


Table 28 Forecast Sales of Packaged Food by Sector: % Value Growth 2007-2012


Impulse Snack Products - Key Trends and Developments


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 29 Sales of Impulse Snack Products by Sector: Volume 2002-2007


Table 30 Sales of Impulse Snack Products by Sector: Value 2002-2007


Table 31 Sales of Impulse Snack Products by Sector: % Volume Growth 2002-2007


Table 32 Sales of Impulse Snack Products by Sector: % Value Growth 2002-2007


Table 33 Company Shares of Impulse Snack Products 2002-2006


Table 34 Brand Shares of Impulse Snack Products 2003-2006


Table 35 Forecast Sales of Impulse Snack Products by Sector: Volume 2007-2012


Table 36 Forecast Sales of Impulse Snack Products by Sector: Value 2007-2012


Table 37 Forecast Sales of Impulse Snack Products by Sector: % Volume Growth 2007-2012


Table 38 Forecast Sales of Impulse Snack Products by Sector: % Value Growth 2007-2012


Nutrition/staples - Key Trends and Developments


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 39 Sales of Nutrition/Staples by Sector: Volume 2002-2007


Table 40 Sales of Nutrition/Staples by Sector: Value 2002-2007


Table 41 Sales of Nutrition/Staples by Sector: % Volume Growth 2002-2007


Table 42 Sales of Nutrition/Staples by Sector: % Value Growth 2002-2007


Table 43 Company Shares of Nutrition/Staples 2002-2006


Table 44 Brand Shares of Nutrition/Staples 2003-2006


Table 45 Forecast Sales of Nutrition/Staples by Sector: Volume 2007-2012


Table 46 Forecast Sales of Nutrition/Staples by Sector: Value 2007-2012


Table 47 Forecast Sales of Nutrition/Staples by Sector: % Volume Growth 2007-2012


Table 48 Forecast Sales of Nutrition/Staples by Sector: % Value Growth 2007-2012


Meal Solutions - Key Trends and Developments


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 49 Sales of Meal Solutions by Sector: Volume 2002-2007


Table 50 Sales of Meal Solutions by Sector: Value 2002-2007


Table 51 Sales of Meal Solutions by Sector: % Volume Growth 2002-2007


Table 52 Sales of Meal Solutions by Sector: % Value Growth 2002-2007


Table 53 Company Shares of Meal Solutions 2002-2006


Table 54 Brand Shares of Meal Solutions 2003-2006


Table 55 Forecast Sales of Meal Solutions by Sector: Volume 2007-2012


Table 56 Forecast Sales of Meal Solutions by Sector: Value 2007-2012


Table 57 Forecast Sales of Meal Solutions by Sector: % Volume Growth 2007-2012


Table 58 Forecast Sales of Meal Solutions by Sector: % Value Growth 2007-2012


Definitions


Sources


Summary 1 Research Sources


LOCAL COMPANY PROFILES - AUSTRIA


Adolf Darbo AG


Strategic Direction


Key Facts


Summary 2 Adolf Darbo AG: Key Facts


Summary 3 Adolf Darbo AG: Operational Indicators


Company Background


Production


Competitive Positioning


Berglandmilch GmbH


Strategic Direction


Key Facts


Summary 4 Berglandmilch GmbH: Key Facts


Summary 5 Berglandmilch GmbH: Operational Indicators


Company Background


Production


Summary 6 Berglandmilch GmbH: Production Statistics 2006


Competitive Positioning


Summary 7 Berglandmilch GmbH: Competitive Position 2006


Gebrüder Woerle Gesmbh


Strategic Direction


Key Facts


Summary 8 Gebrüder Woerle GesmbH: Key Facts


Summary 9 Gebrüder Woerle GesmbH: Operational Indicators


Company Background


Production


Competitive Positioning


Johann Kotanyi GmbH


Strategic Direction


Key Facts


Summary 10 Johann Kotanyi GmbH: Key Facts


Summary 11 Johann Kotanyi GmbH: Operational Indicators


Company Background


Production


Competitive Positioning


Kelly GmbH


Strategic Direction


Key Facts


Summary 12 Kelly GmbH: Key Facts


Summary 13 Kelly GmbH: Operational Indicators


Company Background


Production


Competitive Positioning


Summary 14 Kelly GmbH: Competitive Position 2006


Manner & Comp Ag, Josef


Strategic Direction


Key Facts


Summary 15 Manner & Comp AG, Josef: Key Facts


Summary 16 Manner & Comp AG, Josef: Operational Indicators


Company Background


Production


Competitive Positioning


Summary 17 Manner & Comp AG, Josef: Competitive Position 2006


Niederösterreichische Milch Holding AG


Strategic Direction


Key Facts


Summary 18 Niederösterreichische Milch Holding AG: Key Facts


Summary 19 Niederösterreichische Milch Holding AG: Operational Indicators


Company Background


Production


Competitive Positioning


Summary 20 Niederösterreichische Milch Holding AG: Competitive Position 2006


Rewe Austria AG


Strategic Direction


Key Facts


Summary 21 Rewe Austria AG: Key Facts


Summary 22 Rewe Austria AG: Operational Indicators


Company Background


Competitive Positioning


Summary 23 Rewe Austria AG: Competitive Position 2006


Spar Österreichische Warenhandels AG


Strategic Direction


Key Facts


Summary 24 Spar Österreichische Warenhandels AG: Key Facts


Summary 25 Spar Österreichische Warenhandels AG: Operational Indicators


Company Background


Production


Summary 26 Spar Österreichische Warenhandels AG: Production Statistics 2006


Competitive Positioning


Summary 27 Spar Österreichische Warenhandels AG: Competitive Position 2006


Wiesbauer GmbH


Strategic Direction


Key Facts


Summary 28 Wiesbauer GmbH: Key Facts


Summary 29 Wiesbauer GmbH: Operational Indicators


Company Background


Production


Summary 30 Wiesbauer GmbH: Production Statistics 2006


Competitive Positioning


BAKED GOODS IN AUSTRIA


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 59 Sales of Baked Goods by Subsector: Volume 2002-2007


Table 60 Sales of Baked Goods by Subsector: Value 2002-2007


Table 61 Sales of Baked Goods by Subsector: % Volume Growth 2002-2007


Table 62 Sales of Baked Goods by Subsector: % Value Growth 2002-2007


Table 63 Packaged/Industrial Bread % Breakdown by Type 2004-2007


Table 64 Packaged Cakes: Single Portion vs Multi-pack % Breakdown by Type 2004-2007


Table 65 Baked Goods Company Shares 2002-2006


Table 66 Baked Goods Brand Shares 2003-2006


Table 67 Forecast Sales of Baked Goods by Subsector: Volume 2007-2012


Table 68 Forecast Sales of Baked Goods by Subsector: Value 2007-2012


Table 69 Forecast Sales of Baked Goods by Subsector: % Volume Growth 2007-2012


Table 70 Forecast Sales of Baked Goods by Subsector: % Value Growth 2007-2012


BISCUITS IN AUSTRIA


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 71 Sales of Biscuits by Subsector: Volume 2002-2007


Table 72 Sales of Biscuits by Subsector: Value 2002-2007


Table 73 Sales of Biscuits by Subsector: % Volume Growth 2002-2007


Table 74 Sales of Biscuits by Subsector: % Value Growth 2002-2007


Table 75 Biscuits Company Shares 2002-2006


Table 76 Biscuits Brand Shares 2003-2006


Table 77 Forecast Sales of Biscuits by Subsector: Volume 2007-2012


Table 78 Forecast Sales of Biscuits by Subsector: Value 2007-2012


Table 79 Forecast Sales of Biscuits by Subsector: % Volume Growth 2007-2012


Table 80 Forecast Sales of Biscuits by Subsector: % Value Growth 2007-2012


BREAKFAST CEREALS IN AUSTRIA


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 81 Sales of Breakfast Cereals by Subsector: Volume 2002-2007


Table 82 Sales of Breakfast Cereals by Subsector: Value 2002-2007


Table 83 Sales of Breakfast Cereals by Subsector: % Volume Growth 2002-2007


Table 84 Sales of Breakfast Cereals by Subsector: % Value Growth 2002-2007


Table 85 Breakfast Cereals Company Shares 2002-2006


Table 86 Breakfast Cereals Brand Shares 2003-2006


Table 87 Forecast Sales of Breakfast Cereals by Subsector: Volume 2007-2012


Table 88 Forecast Sales of Breakfast Cereals by Subsector: Value 2007-2012


Table 89 Forecast Sales of Breakfast Cereals by Subsector: % Volume Growth 2007-2012


Table 90 Forecast Sales of Breakfast Cereals by Subsector: % Value Growth 2007-2012




Abstract

Euromonitor International's Bakery Products in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.

Product coverage: baked goods; biscuits; breakfast cereals

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the bakery products industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilniuis, Dubai and Cape Town and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


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