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Tea in Colombia

Published by: Euromonitor International

Published: May. 1, 2008 - 32 Pages


Table of Contents


HOT DRINKS IN COLOMBIA


Executive Summary


Hot Drinks Grows in Volume and Value Terms During 2007


Juan Valdez Stores Impact On-trade Coffee Sales


Industria Colombiana De Café SA (colcafé) Leads in Hot Drinks


Tea Is Expected To Be the Next Big Market


Strong Competition Within Soft Drinks Continues To Impact Heavily in 2007


Key Trends and Developments


Nationalistic Feelings Being Targeted To Increase Sales


Tea Targeted As the Source for Future Growth in Mature Hot Drinks Market


Busy Singles Demand Easier-to-carry Products Available in Small Local Stores


Colombian Economy Grows, Increasing Consumer Income and Expenses


Peso Revaluation Against US Dollar Has Negative Impact on the Coffee Industry


Market Data


Table 1 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2002-2007


Table 2 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2002-2007


Table 3 Retail Sales of Hot Drinks by Sector: Volume 2002-2007


Table 4 Retail Sales of Hot Drinks by Sector: Value 2002-2007


Table 5 Retail Sales of Hot Drinks by Sector: % Volume Growth 2002-2007


Table 6 Retail Sales of Hot Drinks by Sector: % Value Growth 2002-2007


Table 7 Foodservice Sales of Hot Drinks by Sector: Volume 2002-2007


Table 8 Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2002-2007


Table 9 Total Sales of Hot Drinks by Sector: Total Volume 2002-2007


Table 10 Total Sales of Hot Drinks by Sector: % Total Volume Growth 2002-2007


Table 11 Hot Drinks Company Shares by Value 2003-2007


Table 12 Hot Drinks Brand Shares by Value 2004-2007


Table 13 Penetration of Private Label by Sector 2003-2007


Table 14 Sales of Hot Drinks by Distribution Format: % Analysis 2002/2007


Table 15 Sales of Hot Drinks by Sector and Distribution Format: % Analysis 2007


Table 16 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2007-2012


Table 17 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2007-2012


Table 18 Forecast Retail Sales of Hot Drinks by Sector: Volume 2007-2012


Table 19 Forecast Retail Sales of Hot Drinks by Sector: Value 2007-2012


Table 20 Forecast Retail Sales of Hot Drinks by Sector: % Volume Growth 2007-2012


Table 21 Forecast Retail Sales of Hot Drinks by Sector: % Value Growth 2007-2012


Table 22 Forecast Foodservice Sales of Hot Drinks by Sector: Volume 2007-2012


Table 23 Forecast Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2007-2012


Table 24 Forecast Total Sales of Hot Drinks by Sector: Total Volume 2007-2012


Table 25 Forecast Total Sales of Hot Drinks by Sector: % Total Volume Growth 2007-2012


Appendix


Published Data Comparisons


Production/import/export Data


Table 26 Production/Imports/Exports/Apparent Consumption of Hot Drinks by Sector 2001-2004


Definitions


Summary 1 Research Sources


LOCAL COMPANY PROFILES - COLOMBIA


Casa Luker SA


Strategic Direction


Key Facts


Summary 2 Casa Luker SA: Key Facts


Company Background


Production


Summary 3 Casa Luker SA: Production Statistics 2007


Competitive Positioning


Summary 4 Casa Luker SA: Competitive Position 2007


Cía Nacional De Chocolates SA


Strategic Direction


Key Facts


Summary 5 Cía Nacional de Chocolates SA: Key Facts


Summary 6 Cía Nacional de Chocolates SA: Operational Indicators


Company Background


Production


Competitive Positioning


Summary 7 Cía Nacional de Chocolates SA: Competitive Position 2007


Industria Colombiana De Café SA (colcafé)


Strategic Direction


Key Facts


Summary 8 Industria Colombiana de Café SA (Colcafé): Key Facts


Summary 9 Industria Colombiana de Café SA (Colcafé): Operational Indicators


Company Background


Production


Competitive Positioning


Summary 10 Industria Colombiana de Café SA (Colcafé): Competitive Position 2007


Torrecafé Aguila Roja Y Cía Ltda


Strategic Direction


Key Facts


Summary 11 Torrecafé Aguila Roja y Cía Ltda: Key Facts


Summary 12 Torrecafé Aguila Roja y Cía Ltda: Operational Indicators


Company Background


Production


Competitive Positioning


Summary 13 Torrecafé Aguila Roja y Cía Ltda: Competitive Position 2007


TEA IN COLOMBIA


Headlines


Trends


Competitive Landscape


Prospects


Sector Data


Table 27 Sales of Tea by Subsector: Volume 2002-2007


Table 28 Sales of Tea by Subsector: Value 2002-2007


Table 29 Sales of Tea by Subsector: % Volume Growth 2002-2007


Table 30 Sales of Tea by Subsector: % Value Growth 2002-2007


Table 31 Tea Company Shares 2003-2007


Table 32 Tea Brand Shares 2004-2007


Table 33 Forecast Sales of Tea by Subsector: Volume 2007-2012


Table 34 Forecast Sales of Tea by Subsector: Value 2007-2012


Table 35 Forecast Sales of Tea by Subsector: % Volume Growth 2007-2012


Table 36 Forecast Sales of Tea by Subsector: % Value Growth 2007-2012




Abstract

Euromonitor International's Tea in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.

Product coverage includes: black standard tea; black speciality tea; green tea; fruit/herbal tea; instant tea.

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?
  • Get a detailed picture of the tea industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilniuis, Cape Town Dubai and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


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