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Worldwide CRM Applications 2008-2012 Forecast: First Look

Published by: IDC

Published: May. 28, 2008 - 12 Pages


Table of Contents


Table of Contents

IDC Opinion

In This Study

Methodology

Definition

Situation Overview

The CRM Applications Market in 2007

Future Outlook

Forecast and Assumptions

CRM Applications Forecast, 2008?2012

Worldwide

By Functional Market

Table: Worldwide CRM Applications Revenue by Functional Market, 2007-2012 ($M)

Assumptions

Table: Key Forecast Assumptions for the CRM Applications Market, 2008-2012

Market Context

Table: Worldwide CRM Applications Revenue, 2005-2012: Comparison of November 2007 and May 2008 Forecasts ($M)

Figure: Worldwide CRM Applications Revenue Growth, 2006?2012: Comparison of November 2007 and May 2008 Forecasts

Table: End-User Buying Sentiment Related to Perceived Recession (% of Respondents)

Essential Guidance

Learn More

Related Research

Methodology

Synopsis

Abstract

This IDC study presents the first look at the 2008?2012 customer relationship management (CRM) forecast. Forecasts for the four segments that make up the CRM applications market are also provided. Specific vendor revenue and market shares for the CRM applications submarkets are not included in this study and will be published later.

"While an uncertainty exists for an economic downturn in North America, CRM applications can be leveraged to reduce costs and increase efficiency in the online channel. IDC expects to see an uptake in customer service applications as organizations move to retain customers through responsive and proactive service." ? Mary Wardley, research VP, CRM Applications



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