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China Gaming 2008-2012 Forecast and AnalysisPublished by: IDC Published: May. 19, 2008 - 111 Pages Table of ContentsTable of Contents IDC Opinion In This Study Methodology Executive Summary Situation Overview Market Overview China's Online Gaming Current Status Figure: China Online Gaming Roadmap 2000?2002: Burgeoning Period 2003?2005: Quick Start Period 2006 till now: Rapid Growth Period China's Online Gaming Market Dynamics Accelerators Inhibitors China's Homegrown Online Gaming Analysis Market Situation Figure: China Homegrown Games Revenue, 2005?2007 Development Trends Market Dynamics Accelerators Inhibitors China Online Games in Overseas Market Market Overview Table: Export of Games Developed by China Local Vendors Market Dynamics Accelerators Inhibitors China Online Gaming In-Game Advertising Market Market Overview Trade Features Development Trends Main Forms of In-Game Advertising Market Dynamics Accelerators Inhibitors Online Gaming: Impact on and Contribution to Related Industries Figure: Online Gaming Contributions to Related Industries China Online Gaming Competitive Landscape: Overall Competitive Situation Table: China Online Gaming Market Revenue by Vendors, 2007 Key Vendors' Profile Shanda Shanda's Business Structure Figure: Shanda's Business Structure Shanda's Gaming Product Lines Figure: Shanda Online Gaming Revenue, 2005?2007 Table: Shanda's Gaming Offerings and Operational Status, 2007 Shanda SWOT Analysis Strengths and Opportunities Weaknesses and Threats NetEase NetEase's Business Structure Figure: NetEase's Business Structure Figure: NetEase Online Gaming Revenue, 2005?2007 NetEase Gaming Product Lines Table: NetEase's Gaming Offerings and Operational Status, 2007 NetEase SWOT Analysis Strengths and Opportunities Weaknesses and Threats Giant Giant's Business Structure Giant's Gaming Product Lines Table: Giant's Gaming Offerings and Operational Status, 2007 Giant SWOT Analysis Strengths and Opportunities Weaknesses and Threats The9 The9's Business Structure Figure: The9 Online Gaming Revenue, 2005?2007 The9's Gaming Product Lines Table: The9's Gaming Offerings and Operational Status, 2007 The9 SWOT Analysis Strengths and Opportunities Weaknesses and Threats 9you 9you's Main Business Structure Figure: 9you's Business Structure 9you's Gaming Product Lines Table: 9you's Gaming Offerings and Operational Status, 2007 9you SWOT Analysis Strengths and Opportunities Weaknesses and Threats Perfect World Business Structure of Perfect World Perfect World's Gaming Product Lines Table: Perfect World's Gaming Offerings and Operational Status, 2007 Perfect SWOT Analysis Strengths and Opportunities Weaknesses and Threats Tencent Tencent's Business Structure Figure: Tencent's Business Structure Tencent's Gaming Product Lines Table: Tencent's Gaming Offerings and Operational Status, 2007 Tencent SWOT Analysis Strengths and Opportunities Weaknesses and Threats Netdragon Netdragon's Business Structure Netdragon's Gaming Product Lines Table: Netdragon's Gaming Offerings and Operational Status, 2007 Netdragon SWOT Analysis Strengths and Opportunities Weaknesses and Threats Kingsoft Kingsoft's Business Structure Figure: Kingsoft's Business Structure Kingsoft's Gaming Product Lines Table: Kingsoft's Gaming Offerings and Operational Status, 2007 Kingsoft SWOT Analysis Strengths and Opportunities Weaknesses and Threats Sohu Sohu's Business Structure Figure: Sohu's Business Structure Sohu's Gaming Product Lines Table: Sohu's Gaming Offerings and Operational Status, 2007 Sohu SWOT Analysis Strengths and Opportunities Weaknesses and Threats CDC CDC Games Business Structure CDC Gaming Product Lines Table: 17game's Gaming Offerings and Operational Status, 2007 Table: Optisp's Main Gaming Offerings and Operational Status, 2007 CDC SWOT Analysis Strengths and Opportunities Weaknesses and Threats Future Outlook Forecast and Assumptions Table: Key Forecast Assumptions for China Online Gaming, 2007-2012 China Online Gaming End Users Forecast China Internet Users Forecast, 2007?2012 Figure: China Internet Users, 2007?2012 China Broadband Subscribers Forecast, 2007?2012 Figure: China Broadband Subscribers, 2007?2012 China Online Gaming End Users Forecast, 2007?2012 Figure: China Online Game Users, 2007?2012 China Paid Online Game Users Forecast, 2007? 2012 Figure: China Paid Online Game Users, 2007?2012 China Online Gaming Market Forecast China Online Gaming Forecast, 2007?2012 Figure: China Online Gaming Revenue Forecast, 2007?2012 China Online Gaming Forecast by Business Model, 2007?2012 Table: China Online Gaming Forecast by Business Model, 2007-2012 China's Online Gaming Market Trends China MMORPG Online Gaming Forecast China MMORPG Online Gaming Market Forecast, 2007? 2012 Figure: China MMORPG Market Revenue Forecast, 2007?2012 China MMORPG Online Gaming Market Trends China Casual Online Gaming Forecast China Casual Online Gaming Market Forecast, 2007?2012 Figure: China Casual Game Revenue Forecast, 2007?2012 China Casual Online Gaming Market Trends China Online Gaming Virtual Goods Forecast Market Overview Figure: China Online Gaming Virtual Goods Transaction Forecast, 2007?2012 China Mobile Online Gaming Forecast Market Overview Market Dynamics Accelerators Inhibitors China Single-PC Game Market Forecast Market Overview Figure: China Single-PC Game Publications, 2001?2006 Figure: China Single-PC Game Market Revenue, 2001?2006 Development Trends Market Dynamics Accelerators Inhibitors China Videogame and Handheld Console Market Forecast Market Overview Table: China Console and Handheld Game Hardware Shipment, 2007-2012 Figure: China Videogame Hardware Shipment Forecast, 2007?2012 Figure: China Videogame Revenue Forecast, 2007?2012 Market Dynamics Accelerators Inhibitors Market Context Figure: China Online Gaming Revenue Forecast, 2007?2012: Comparison of March 2007 and March 2008 Forecasts Table: China Online Gaming Revenue, 2007-2012: Comparison of March 2006 and March 2007 Forecasts Essential Guidance Learn More Related Research Appendix 1: Most Popular Games and Platforms in China, 2007 2007 Top 10 Online Games in China Figure: China Top 10 Online Games, 2007 2007 Top 10 Homegrown Online Games in China Figure: China Top 10 Homegrown Online Games, 2007 2007 Top 10 Single-PC Games in China Figure: China Top 10 Single-PC Games, 2007 2007 Top 5 Casual Online Gaming Platforms Figure: China Top 5 Casual Game Platform, 2007 Appendix 2: China Gaming End Users Demographic Distribution, 2007 Table: Gender Distribution of China Game Users Table: Marital Status Distribution of China Game Users Table: Age Distribution of China Game Users Table: Distribution of Cities Where China Game Users Live Table: Occupation Distribution of China Game Users Table: Income Distribution of China Game Users Table: Education Level Distribution of China Game Users Appendix 3: China Gaming Market Memorabilia, 2007 Appendix 4: Research Scope Regional Coverage Game Coverage Industry Chain Coverage Game Definition and Taxonomy Definition of Electronic Game Taxonomy of Electronic Game Single Games Definition of Single Games Taxonomy of Single Game Online Game Definition of Online Game Taxonomy of Online Game Gaming Industry Chain Online Game User Online Game Publisher/Operator Online Game Software Developer Internet Data Center Provider Telecom Operator Definition of Game Publication Market Table: China Regional Definition Currency Exchange Rate, 2007 Table: Currency Exchange Rates, 2007 (US$) Methodology Data Collection Data Analysis Quality Control Measures Survey Period Table: Effective Sample Size and Distribution Sample Size and Distribution Table: Regional Distribution of China Game Users Synopsis AbstractThis IDC study examines the dynamics of the China gaming market and focuses on online gaming. It looks at market drivers, dynamics, and strategies; the competitive landscape; and includes profiles of the top 10 vendors as well as a 2008?2012 forecast. "The concentration of the China online gaming market improved significantly in 2007. The revenue sum of the top 10 vendors occupied 91.8% of the total market. Except 9you under listing gestation, the other nine operators were all listed companies. China's online gaming market has entered the "age of warring states" with monopolistic competition. For those SMB vendors, the threshold of industrial competition is further raised". says Bryan Yuan, senior market analyst, Vertical Industry Research and Consulting, IDC China. Get Full Details About This Report >> |
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