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Worldwide Plasma Display 2007-2011 Forecast Update and Analysis: Demand Downturn

Published by: IDC

Published: Jan. 22, 2008 - 22 Pages


Table of Contents


Table of Contents

IDC Opinion

In This Study

Methodology

Scope

Executive Summary

Situation Overview

The Plasma Market at the End of 2007

Factor 1: Burn-In and Other FUD

Factor 2: Extremely Diverse LCD TV Competition

Vendor Market Shares

Worldwide Plasma Display Market Share

Figure: Worldwide Plasma Display Shipment Share by Vendor, 3Q07

U.S. Plasma Display Market Share

Figure: U.S. Plasma Display Shipment Share by Vendor, 3Q07

Future Outlook

Forecast and Assumptions

Table: Key Forecast Assumptions for the Worldwide Plasma Display Market, 2007-2011

Worldwide Plasma Display Shipments by Region, 2006?2011

Table: Worldwide Plasma Display Shipments by Region, 2006-2011 (000)

Figure: Worldwide Plasma Display Shipments by Region, 2006?2011

Worldwide Plasma Display Revenue by Region, 2006?2011

Table: Worldwide Plasma Display Revenue by Region, 2006-2011 ($M)

Figure: Worldwide Plasma Display Revenue by Region, 2006?2011

Worldwide Plasma Display Shipments by Size Splits, 2006?2011

Table: Worldwide Plasma Display Shipments by Size, 2006-2011 (000)

Figure: Worldwide Plasma Display Shipments by Size, 2006?2011

Worldwide Plasma Display Revenue by Size Splits, 2006?2011

Table: Worldwide Plasma Display Revenue by Size, 2006-2011 ($M)

Figure: Worldwide Plasma Display Revenue by Size, 2006?2011

Market Context

Essential Guidance

Learn More

Related Research

Definitions

Synopsis

Abstract

This IDC study looks at the worldwide market for plasma displays. It includes a market forecast for 2007?2011 split by region and screen size.

"Significant price point and technology challenges posed by LCD TV will continue to pressure plasma through our forecast period. 2007 has seen LCD TV get big and cheap, all the while sporting like or higher resolutions compared with plasma. The average selling prices (ASPs) for plasma are expected to continue to decline aggressively through 2011, and its worldwide unit growth will be stagnant due to overwhelming consumer citations for LCD as a preferred future TV technology." ? Eric Haruki, research director, TV Markets and Technologies



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