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Profile of Former Broadband Households Currently Using Dial-Up Internet Access

Published by: IDC

Published: Jan. 22, 2008 - 13 Pages


Table of Contents


Table of Contents

IDC Opinion

In This Insight

Situation Overview

Methodology

Previous Broadband Usage

Figure: Use of Internet Access Technologies Other than Dial-Up at Home

Price and Availability

Figure: Primary Reason for Disconnecting Broadband by Type of Broadband Access

Figure: Reason for Selecting Current Internet Service Provider

Figure: Reasons for Switching Internet Service Providers by Type of Broadband Access

ISP Satisfaction

Intent to Churn

Figure: Factors Influencing Respondents' Decision to Change Internet Service Providers

Broadband Migration

Figure: Importance of Factors Encouraging Broadband Migration

Figure: Factors Discouraging Broadband Migration

Online Activities

Figure: Activities Done Online

Respondent Demographics

Table: Demographic Snapshot of Former Broadband Respondents Who Currently Have Dial-Up Internet Access

Future Outlook

Abstract

This IDC Insight details results from IDC's Narrowband to Broadband Migration Survey, specifically focusing on the survey respondents who currently have dial-up at home but used to have a broadband access connection. The document examines their attitudes toward and usage of dial-up Internet access services and applications as well as their interest in and willingness to migrate from dial-up to broadband again.



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