Superstudy Of Sports Participation Volumes I-III : Market Research Report

Superstudy Of Sports Participation Volumes I-III

Published by: American Sports Data, Inc.

Published: May. 1, 2008 - 998 Pages

Superstudy of Sports Participation: Volume I - Physical Fitness Activities
1. INTRODUCTION: 2. METHODOLOGY; 3. EXPLANATION OF TABLES; 4. CONFIDENTIALITY CLAUSE; 5. HISTORICAL SUMMARY
FITNESS PARTICIPATION DATA
Non-Equipment: Aerobic Dancing (High-Impact); Aerobic Dancing (Low-Impact); Aerobics (Step); Aerobics (Net); Other Exercise to Music; Aquatic Exercise; Calisthenics; Cardio Kickboxing; Fitness Bicycling; Fitness Walking; Gymnastics; Running/Jogging; Fitness Swimming; Stretching; Pilates Training; Yoga/Tai Chi; Other Cardiovascular Exercise
Equipment-Based: Barbells; Dumbbells; Hand Weights; Free Weights (Net); Weight/Resistance Machines; Home Gym Exercise; Abdominal Machine/Device; Strength Equipment (Net); Rowing Machine Exercise; Stationary Cycling (Upright Bike); Stationary Cycling (Spinning); Stationary Cycling (Recumbent Bike); Stationary Cycling (Net); Treadmill Exercise; Stair-Climbing Machine Exercise; Aerobic Rider; Elliptical Motion Trainer; Cross-Country Ski Machine Exercise; Cardio Equipment (Net)
Superstudy of Sports Participation: Volume II - Recreational Sports
1. INTRODUCTION: 2. METHODOLOGY; 3. EXPLANATION OF TABLES; 4. CONFIDENTIALITY CLAUSE; 5. HISTORICAL SUMMARY
RECREATIONAL SPORTS/ACTIVITIES PARTICIPATION DATA
Team Sports: Baseball; Basketball; Cheerleading; Ice Hockey; Football (Touch); Football (Tackle); Football (Net); Lacrosse; Soccer (Outdoor); Soccer (Indoor); Soccer (Net); Softball (Slow-Pitch); Softball (Fast-Pitch); Softball (Net); Volleyball (Court); Volleyball (Grass); Volleyball (Sand/Beach); Volleyball (Net)
Racquet Sports: Badminton; Racquetball; Squash; Tennis
Personal Contact Sports: Boxing; Martial Arts; Wrestling
Indoor Games: Billiards/Pool; Bowling; Table Tennis
Skating Sports: Roller Hockey; Roller Skating (2x2 Wheels); >Roller Skating (In-Line); Roller Skating (Net); Scooter Riding (Non-Motorized); Skateboarding; Ice Skating
Other Recreational Activities: Bicycling (BMX); Bicycling (Recreational); Golf; Walking (Recreational); Paintball; Double Dutch
Superstudy of Sports Participation Volume III: Outdoor Sports
1. INTRODUCTION: 2. METHODOLOGY; 3. EXPLANATION OF TABLES; 4. CONFIDENTIALITY CLAUSE; 5. HISTORICAL SUMMARY
OUTDOORS SPORTS/ACTIVITIES PARTICIPATION DATA
Outdoors: Camping (Tent); Camping (Recreational Vehicle); Camping (Net); Hiking (Day); Hiking (Overnight); Hiking (Net); Horseback Riding; Mountain Biking; Mountain/Rock Climbing; Artificial Wall Climbing; Trail Running; Canoeing; Kayaking; Rafting
Shooting Sports: Archery; Hunting (Shotgun/Rifle); Hunting (Bow); Shooting (Sporting Clays); Shooting (Trap/Skeet); Shotgun (Net); Target Shooting (Rifle); Target Shooting (Handgun); Target Shooting (Net); Shooting (Net)
Fishing: Fishing (Fly); Fishing (Freshwater -- Other); Fishing (Saltwater); Fishing (Net)
Snow Sports: Skiing (Cross-Country); Skiing (Downhill); Snowboarding; Snowmobiling; Snowshoeing
Water Sports: Boardsailing/Windsurfing; Jet Skiing; Sailing; Scuba Diving; Snorkeling; Surfing; Swimming (Recreational); Wakeboarding; Water Skiing

Abstract

A national consumer mail panel survey of 30,000 adults and children conducted in January 2008 monitors an unprecedented 103 sports and activities, with tracking data spanning 1987-2008. Demographic, attitudinal and behavioral dimensions are measured, including number of days per year, years of participation, venue, cross-participation, core market profiles. New data collection methodology yields most accurate projections ever of U.S. sports populations.

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Superstudy Of Sports Participation Volumes I-III

Table of Contents

Abstract