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The Superstudy Of Sports Participation Volume I: Fitness Activities 2007Published by: American Sports Data, Inc. Published: May. 1, 2008 - 299 Pages Table of Contents
AbstractA national consumer mail panel survey of 30,000 adults and children conducted in January 2008, by the publisher, American Sports Data, Inc. The total series monitors an unprecedented 103 sports and activities, with tracking data spanning 1987 - 2007. Demographic, attitudinal and behavioral dimensions are measured, including number of days per year, years of participation, venue, cross-participation in all other 102 sports/activities, favorite sport, expected future participation, core market profiles, and for team sports -- pickup vs. organized play. New data collection methodology results in most accurate projections ever of U.S. sports populations.Get Full Details About This Report >> |
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