Providing market research reports, industry analysis, company profiles and country reports for strategic planning, competitive intelligence, marketing and business research.
Search for Market Research Reports:    

Mobility Enables Customer Relationship Management Applications in Insurance Distribution

Published by: TowerGroup

Published: Jun. 1, 2008 - 11 Pages


Table of Contents


Report Coverage

The Importance of Effective Wholesaling in Insurance Distribution

Exhibit 1 US Individual Life and Annuity Sales by Distribution Channel (2007)

Extending CRM

Essential Considerations for the Mobile CRM Strategy

Exhibit 2 Mobile Device Management Life Cycle (2008)

Navigating the CRM Choices

Exhibit 3 Salesforce.com's Growth in Customers and Subscribers (2007)

Exhibit 4 Phased Deployment of Mobile Customer Relationship Management for Insurance Carriers (2008)

Exhibit 5 Incremental Costs of Development of Mobile Customer Relationship Management for
Insurers (2008)

What's Next?

Summary

Abstract

No longer just a convenient means of making phone calls and sending e-mail, mobile devices extend enterprise business applications into the field. A firm can increase sales force productivity by deploying a cohesive mobility strategy that integrates diverse applications such as customer relationship management (CRM) tools, analytics, and business applications. This TowerGroup Research Note describes best practices in developing a strategic mobile solution with CRM as the cornerstone and provides insight into some of the offerings available to insurance wholesaling organizations.

Get Full Details About This Report >>
US: 800.298.5699
Int'l: +1.240.747.3093
Buy this Report
Price and Delivery Options
Search Inside Report


 

About MarketResearch.com
MarketResearch.com is an online aggregator selling over 160,000 market research reports, company profiles and country profiles from over 600 research firms. Our reports will provide you with the critical business and competitive intelligence you need for strategic planning and marketing research. Coverage includes the US, UK, Europe, Asia and global markets.

 

© MarketResearch.com 2008