Functional Drinks in Malaysia

Published by: Euromonitor International

Published: Jan. 1, 2008

Table of Contents

SOFT DRINKS IN MALAYSIA

Executive Summary

Slow But Sure Growth for Soft Drinks

Consumer Preferences Lead To Strong Demand for Domestic Brands

Health Trend Boosts Soft Drinks Sales

Sugar Shortage Leads To Higher Manufacturing Costs

Optimism for the Forecast Period As the Economy Is Expected To Improve

Key Trends and Developments

Slowing Economy

Young Population, Changes in Perception and Lifestyle

Urbanisation Boosts On-trade Sales

Shortages in Sugar Supply Drive Costs Up

Health Trend

Competition Heightens But Key Players Continue To Dominate

Supermarkets/hypermarkets Primary Distribution Channel

Market Data

Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2001-2006

Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2001-2006

Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2001-2006

Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2001-2006

Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2006

Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2006

Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2006

Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2006

Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2001-2006

Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2001-2006

Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2001-2006

Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2001-2006

Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2002-2006

Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2003-2006

Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2002-2006

Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2003-2006

Table 17 Company Shares of Off-trade Soft Drinks by Value 2002-2006

Table 18 Brand Shares of Off-trade Soft Drinks by Value 2003-2006

Table 19 Penetration of Private Label (as sold) by Sector by Volume 2002-2006

Table 20 Penetration of Private Label by Sector by Value 2002-2006

Table 21 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2006

Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2006-2011

Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2006-2011

Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2006-2011

Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2006-2011

Table 26 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2006-2011

Table 27 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2006-2011

Table 28 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2006-2011

Table 29 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2006-2011

Appendix

7Table 30 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2001-2006

Table 31 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2001-2006

Table 32 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2002-2006

Table 33 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2003-2006

Table 34 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2002-2006

Table 35 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2003-2006

Table 36 Company Shares of Concentrates (RTD) by Off-trade Volume 2002-2006

Table 37 Brand Shares of Concentrates (RTD) by Off-trade Volume 2003-2006

Table 38 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2006-2011

Table 39 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2006-2011

Appendix

Concentrates Conversions

Table 40 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format

Institutional Bottled Water Sales

Definitions

LOCAL COMPANY PROFILES - MALAYSIA

Ace Canning Corp Sdn Bhd

Strategic Direction

Key Facts

Summary 1 Ace Canning Corp Sdn Bhd: Key Facts

Company Background

Production

Summary 2 Ace Canning Corp Sdn Bhd: Production Statistics 2006

Competitive Positioning

Eau Claire Mineral Water Sdn Bhd

Strategic Direction

Key Facts

Summary 3 Eau Claire Mineral Water Sdn Bhd: Key Facts

Company Background

Production

Summary 4 Eau Claire Mineral Water Sdn Bhd: Production Statistics 2006

Competitive Positioning

Spritzer Bhd

Strategic Direction

Key Facts

Summary 5 Spritzer Bhd: Key Facts

Summary 6 Spritzer Bhd: Operational Indicators

Company Background

Production

Summary 7 Spritzer Bhd: Production Statistics 2006

Competitive Positioning

Universal Nutribeverage Sdn Bhd

Strategic Direction

Key Facts

Summary 8 Universal NutriBeverage Sdn Bhd: Key Facts

Company Background

Production

Summary 9 Universal NutriBeverage Sdn Bhd: Production Statistics 2006

Competitive Positioning

Yeo Hiap Seng (m) Bhd

Strategic Direction

Key Facts

Summary 10 Yeo Hiap Seng (M) Bhd: Key Facts

Summary 11 Yeo Hiap Seng (M) Bhd: Operational Indicators

Company Background

Production

Summary 12 Yeo Hiap Seng (M) Bhd: Production Statistics 2006

Competitive Positioning

FUNCTIONAL DRINKS IN MALAYSIA

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 41 Off-trade Sales of Functional Drinks by Subsector: Volume 2001-2006

Table 42 Off-trade Sales of Functional Drinks by Subsector: Value 2001-2006

Table 43 Off-trade Sales of Functional Drinks by Subsector: % Volume Growth 2001-2006

Table 44 Off-trade Sales of Functional Drinks by Subsector: % Value Growth 2001-2006

Table 45 Still vs Carbonated Functional Drinks % Off-Trade Volume 2005-2006

Table 46 Company Shares of Functional Drinks by Off-trade Volume 2002-2006

Table 47 Brand Shares of Functional Drinks by Off-trade Volume 2003-2006

Table 48 Company Shares of Functional Drinks by Off-trade Value 2002-2006

Table 49 Brand Shares of Functional Drinks by Off-trade Value 2003-2006

Table 50 Forecast Off-trade Sales of Functional Drinks by Subsector: Volume 2006-2011

Table 51 Forecast Off-trade Sales of Functional Drinks by Subsector: Value 2006-2011

Table 52 Forecast Off-trade Sales of Functional Drinks by Subsector: % Volume Growth 2006-2011

Table 53 Forecast Off-trade Sales of Functional Drinks by Subsector: % Value Growth 2006-2011

Abstract

Euromonitor International's Functional Drinks in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2001-2006), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2011 illustrate how the market is set to change.

Product coverage includes: sports drinks, energy drinks, elixirs

Data coverage: market sizes (historic and forecasts), company shares and brand shares

Why buy this report?

• Get a detailed picture of the functional drinks industry
• Pinpoint growth sectors and identify factors driving change
• Understand the competitive environment, the market’s major players and leading brands
• Use five-year forecasts to assess how the market is predicted to develop

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai and Vilnius and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning.

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