The Growing Importance of Consumer Spending to Satellite Markets

Published by: Frost & Sullivan

Published: May. 5, 2008

Table of Contents

1 THE GROWING IMPORTANCE OF CONSUMER SPENDING TO SATELLITE MARKETS

Introduction

Introduction

Satellite vs. Undersea Cable

Initial Undersea Cables

Undersea Cable Development

Initial Fiber Optic Undersea Cable

Satellite's Remaining Advantages

New Roles for Satellite

Point-To-Many-Point and Television Distribution

Satellites for Program Distribution

Direct to Home Satellite Services

Initial DTH Service

DTH Comes of Age

The Future of DTH

Satellite Industry Trends

Satellite Revenue Trends

Satellite Industry Transponder Usage Trends

Ka-Band and Consumer Offerings

Abstract

This insight discusses the change in emphasis in the satellite industry from a focus on government and corporate infrastructure needs to one much more focused on consumer demand. This has come about though the decrease in demand for traditional telephone trunking and the development of direct broadcast television serving consumers directly and has resulted in much greater satellite industry revenues as the satellite industry moved up the marketplace food chain.

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