Cosmetic Laser Procedures US 2008 Market

Published by: Diagonal Reports Ltd.

Published: Apr. 17, 2008 - 84 Pages

Table of Contents

REPORT STRUCTURE

SECTION 1 - SUMMARY

TABLE 1 Cosmetic laser/energy market in spas/medspas USA

Market covered in report

Market size (value and volume)

Numbers of companies identified

A new blockbuster market threat to traditional beauty?

Laser technology diversifies consumer profiles

Laser technology drives major shift in beauty services market

Negatives/uncertainties

Market-specific USA

SECTION 2 - COSMETIC LASER/ENERGY - A NEW CATEGORY IN BEAUTY (SERVICES AND SETTINGS)

Beginnings of a new category

TABLE 2 Cosmetic laser/energy the leading procedures

Regulations inadequate to market actualities

SECTION 3 - COSMETIC LASER/ENERGY MARKET SIZE ESTIMATES

Estimating size of fragmented market - problems

TABLE 3 Estimated market size selected segments (value/volume)

The "medical" and "medspa" channels

The beauty salon/spa channel

TABLE 4 Estimates of service providers (people and settings)

Physicians

Spas, medspas, and laser clinics

Medspas - a new setting

TABLE 5 Beauty services industry (%) units by type 2007

How many professionally run salons/spas?

TABLE 6 Beauty services industry workers 2007

Salon or spa?

SECTION 4 - COSMETIC LASER/ENERGY BUSINESS IN SPA SAMPLE

TABLE 7 Breakout (%) of revenues cosmetic laser/energy

Cosmetic laser/energy revenues in spas/medspas

What’s counted in the cosmetic laser/energy category

SECTION 5 - COSMETIC LASER/ENERGY PROCEDURES BY CATEGORY

TABLE 8 Cosmetic laser/energy revenues by procedure category

TABLE 9 Plastic surgeons’ laser business

TABLE 10 Cosmetic laser/energy revenues (% by category) in two sample providers

LASER HAIR REMOVAL BUSINESS

TABLE 11 Cosmetic laser hair removal estimates, US market

Hair removal the largest laser market

TABLE 12 Cosmetic laser/energy hair removal business in the spa sample

How new lasers grow hair removal and the wider beauty market

Technological developments and new consumer segments

People of color and consumers with "problem" hair

Men

Body parts depilated by gender

Hair removal as a "gateway service"

Lasers and fashion increase body parts depilated

Laser HR - a lifetime investment?

Lifetime for consumers is once off for spas

TABLE 13 Laser hair removal market - positives and negatives

LASER SKIN CARE BUSINESS IN SAMPLE

TABLE 14 Laser skin care US market

TABLE 15 Cosmetic laser/energy skin care in sample

Cosmetic laser/energy skin care procedures

Drivers of laser skin care

New technology

Less invasive

Multiple platforms good news for all

Technology allows total package

From youth to old age

Will ongoing maintenance create lifetime consumers?

OTHER LASER BUSINESS

Vein procedures menus

TABLE 16 Laser vein-related market in the USA

SECTION 6 - CONSUMER PROFILES

TABLE 17 Consumers’ profiles - traditional beauty and laser beauty

Men and lasers

First time beauty consumers - more than half of total?

TABLE 18 Typical duration of programs for top procedures

From minutes to months

Consumers - treatment completers

Pre-pay for expensive / multiple sessions programs

Don’t create a pool of unhappy consumers

Word-of-mouth decisive

Droppers out

Non-responders

Early-responders

Side effects / adverse outcomes

Media coverage critical for consumer awareness

Content of marketing a challenge

TABLE 19 Barriers for consumer use of cosmetic laser procedures

SECTION 7 - COSMETIC LASER/ENERGY PROCEDURES - SPENDING, PRICES, PAYMENT SYSTEMS

TABLE 20 Cost of laser procedures (starting prices)

TABLE 21 Forecasts for price variations in laser work

Prices rising - stagnant - falling

Industry -specific consumer resistance to price increases

TABLE 22 Payments (% clients) pay by credit plan

Lasers push beauty spending to new levels

Lifetime cost justifies high spend

TABLE 23 A sample sum skin care spending over a decade

Is this spending sustainable?

Why prices vary

Pricing systems - traditional and new

Prices should be transparent, not a bad surprise

Achieving informed consent where ongoing maintenance

SECTION 8 - COMPANIES (LASER SERVICES AND MANUFACTURERS)

TABLE 24 Cosmetic laser/energy market number of spas/medspas

TABLE 25 "The top 5 providers of cosmetic laser services"

TABLE 26 Spas/clinics identified (20 names)

TABLE 27 Leaders in the cosmetic laser market

TABLE 28 Cosmetic laser/energy number of manufacturers

TABLE 29 Manufacturers - named as among "the top 3"

TABLE 30 Laser manufacturers used by sample

TABLE 31 Manufacturers/brands identified (13 manufacturer names)

SECTION 9 - MARKET FUTURE

TABLE 32 Annual growth rates - variations forecast

TABLE 33 Cosmetic laser/energy categories - forecasts

TABLE 34 Cosmetic laser/energy services market - positives

Demographics and appearance

A technology driven market

Lasers are in line with consumer lifestyles

DIFM and wider behavior

The appeal of the easy

A marked shift in consumer expectations

One dissenter - trade down time for results

TABLE 35 Cosmetic laser/energy market negatives, uncertainties

Economy

Challenges facing industry and individual businesses

More competitive

Equipment costs

Upgrades can erode investments/leases

Need for quality systems

The appropriate business concept (medical or cosmetic?)

Lasers - a new cosmetic technology to decimate alternative beauty solutions?

TABLE 36 Cosmetic lasers and alternative solutions (selected)

SECTION 10 - COMMONALITIES OF SUCCESSFUL BEAUTY SALONS/SPAS

A quality experience

Departmentalize service staff and space

Express / lunch time services

Locations

Gift certificates as an income source

Client retention and referral programs

Client retention rates industry average (beauty)

The beauty salon / spa ritual

A quality appointment / reception experience

The heart of the beauty ritual - the consultation

The consultation - three steps

Setting realistic expectations

SECTION 11 - COSMETIC LASER/ENERGY EQUIPMENT - PURCHASING CRITERIA

Clinics/spa equipment purchasing criteria

Support is a purchasing criterion

Costs - initial and lifetime

Costs - initial versus lifetime

Protected territory

Criteria Industry Awards

Reference point - service programs to beauty salons/spas

Key elements of suppliers’ service programs

Elite programs

Professional-only products / devices?

SECTION 12 - BUSINESS DATA BENCHMARKS AND SAMPLE MENUS

TABLE 37 Business benchmark data - medspa examples

Franchise’s profitability formula

TABLE 38 Sample menu cosmetic laser and other services

TABLE 39 Sample menus - full service clinic and laser clinic

SECTION 13 - CHANGING OVERSIGHT / REGULATORY FRAMES

Medical versus the cosmetic - regulatory differences

FDA approval for cosmetic uses what had been medical

Market actuality (example - "one clinic, many licenses")

Industry guidelines fill regulatory gap(s)

Laser training certificate and laser credentialing

Remit of bodies charged with proposing new regulatory frames

The different perspectives protecting a monopoly or client safety?

Medspas - definition(s) in circulation

Medical spas - four types

COSMETIC LASERS - A THUMBNAIL SKETCH HISTORY AND TYPES

Laser, IPL, and RF

TABLE 40 Four classes of lasers (FDA)

TABLE 41 Laser treatments, technology, and skills (HABIA)

SECTION 14 - EXPERTS SAMPLE

Data sources

Experts sample represents

TABLE 42 The sample - distribution by number of clinics operated

SECTION 15 - NOTES ON TERMINOLOGY AND GLOSSARY

Note on terminology (laser)

Symbols used in tables

GSP formats

INDEX OF COMPANIES, BRANDS, SELECTED PUBLICATIONS, AND ORGANIZATIONS (REGULATORY, TRADE, PROFESSIONAL)

APPENDIX - TECHNOLOGY CATCHES UP WITH PEOPLE’S EXPECTATIONS CREATING A BLOCKBUSTER MARKET

Abstract

• Hair removal
• Skin rejuvenation
• skin tightening
• blemish removal
• damage repair - sun, acne, tattoos-- veins
• Cellulite

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