Baby Care in Thailand

Published by: Euromonitor International

Published: Nov. 1, 2007 - 30 Pages

Table of Contents

COSMETICS AND TOILETRIES IN THAILAND

Executive Summary

Strong Growth Driven by Growing Emphasis on Grooming

Fragrances Become Status Symbols

Multinationals Lead But Domestic Direct Sales Players Prove Dynamic

Supermarkets/hypermarkets Continues To Gain Share

Growth To Strengthen in Forecast Period

Key Trends and Developments

High Inflation and Rising Costs Pose Problems for Players

Consumers Link A Groomed and Youthful Appearance With Success

Ageing Population Shapes Growth

Strong Shift To Organised Distribution Boosts Sales

Direct Sales Becomes Increasingly Crowded

Market Data

Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2001-2006

Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2001-2006

Table 3 Cosmetics and Toiletries Company Shares by NBO Retail Value 2002-2006

Table 4 Cosmetics and Toiletries Company Shares by GBO Retail Value 2002-2006

Table 5 Cosmetics and Toiletries Brand Shares by Retail Value 2003-2006

Table 6 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2001/2006

Table 7 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2006

Table 8 Penetration of Private Label by Sector by Retail Value 2002-2006

Table 9 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2006-2011

Table 10 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2006-2011

Definitions

LOCAL COMPANY PROFILES - THAILAND

Avon Cosmetics (thailand) Co Ltd

Strategic Direction

Key Facts

Summary 1 Avon Cosmetics (Thailand) Co Ltd: Key Facts

Company Background

Production

Competitive Positioning

Summary 2 Avon Cosmetics (Thailand) Co Ltd: Competitive Position 2006

Better Way (thailand) Co Ltd

Strategic Direction

Key Facts

Summary 3 Better Way (Thailand) Co Ltd: Key Facts

Company Background

Production

Competitive Positioning

Summary 4 Better Way (Thailand) Co Ltd: Competitive Position 2006

Nu Skin Enterprises (thailand) Ltd

Strategic Direction

Key Facts

Summary 5 Nu Skin Enterprises (Thailand) Ltd: Key Facts

Company Background

Production

Competitive Positioning

Summary 6 Nu Skin Enterprises (Thailand) Ltd: Competitive Position 2006

Osotspa Co Ltd

Strategic Direction

Key Facts

Summary 7 Osotspa Co Ltd: Key Facts

Company Background

Production

Competitive Positioning

Summary 8 Osotspa Co Ltd: Competitive Position 2006

Skyline Unity Co Ltd

Strategic Direction

Key Facts

Summary 9 Skyline Unity Co Ltd: Key Facts

Company Background

Production

Competitive Positioning

Summary 10 Skyline Unity Co Ltd: Competitive Position 2006

BABY CARE IN THAILAND

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 11 Sales of Baby Care by Subsector: Value 2001-2006

Table 12 Sales of Baby Care by Subsector: % Value Growth 2001-2006

Table 13 Baby Care Company Shares by Retail Value 2002-2006

Table 14 Baby Care Brand Shares by Retail Value 2003-2006

Table 15 Forecast Sales of Baby Care by Subsector: Value 2006-2011

Table 16 Forecast Sales of Baby Care by Subsector: % Value Growth 2006-2011

Table 17 Baby Care Premium Vs Mass % Analysis 2001-2006

Table 18 Baby Care Premium Brand Rankings 2006

Abstract

Euromonitor International's Baby Care in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2001-2006), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2011 illustrate how the market is set to change.

Product coverage: baby toiletries, baby hair care, baby skin care, baby sun care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares.

Why buy this report?

• Get a detailed picture of the baby care industry;
• Pinpoint growth sectors and trends and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai and Vilnius and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning.


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