Beer in Portugal

Published by: Euromonitor International

Published: Feb. 1, 2008 - 40 Pages

Table of Contents

ALCOHOLIC DRINKS IN PORTUGAL

Executive Summary

Alcoholic Drinks Market Registers Satisfactory Performance

Domestic Companies Play Significant Role

Manufacturers Reinforce Distribution and Advertising

Growth Expected To Slow Down in the Forecast Period.

Key Trends and Developments

Abrupt Drop in Production Shakes Wine Environment

Competition Pushes Companies To Innovate

Beer Demonstrates Most Dynamic Performance

Drink Driving Legislation Enforcement Is Tighter

Sell at Any Time, To Anyone

Specialist Retailers and Emerging Channels

Merger and Acquisition Activity

Summary 1 Speculated Merger and Acquisition Activity 2006-2007

Market Background

Legislation

Taxation and Duty Levies

Operating Environment

Contraband/parallel Trade

Duty-free

Cross-border/private Imports

Market Indicators

Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2002-2007

Market Data

Table 2 Sales of Alcoholic Drinks by Sector: Total Volume 2002-2007

Table 3 Sales of Alcoholic Drinks by Sector: Total Value 2002-2007

Table 4 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2002-2007

Table 5 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2002-2007

Table 6 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: Volume 2007

Table 7 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: Value 2007

Table 8 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: % Volume 2007

Table 9 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: % Value 2007

Table 10 Company Shares of Alcoholic Drinks by Global Brand Owner 2003-2006

Table 11 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2007

Table 12 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2007

Table 13 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2007-2012

Table 14 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2007-2012

Table 15 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2007-2012

Table 16 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2007-2012

Definitions

Sources

Summary 2 Research Sources

LOCAL COMPANY PROFILES - PORTUGAL

Adega Cooperativa Da Borba

Strategic Direction

Key Facts

Summary 3 Adega Coopeartiva de Borba: Key Facts

Company Background

Production

Competitive Positioning

Summary 4 Adega Cooperativa de Borba: Competitive Position 2006

Roquevale, SA

Strategic Direction

Key Facts

Summary 5 Roquevale SA: Key Facts

Company Background

Production

Competitive Positioning

Summary 6 Roquevale, SA: Competitive Position 2006

Scc - Sociedade Central De Cervejas SA

Strategic Direction

Key Facts

Summary 7 SCC - Sociedade Central de Cervejas: Key Facts

Summary 8 SCC - Sociedade Central de Cervejas: Operational Indicators

Company Background

Production

Summary 9 SCC - Sociedade Central de Cervejas: Production Statistics 2006

Competitive Positioning

Summary 10 SCC - Sociedade Central de Cervejas: Competitive Position 2006

Sogrape - Vinhos De Portugal SA

Strategic Direction

Key Facts

Summary 11 Sogrape - Vinhos de Portugal SA: Key Facts

Summary 12 Sogrape - Vinhos de Portugal, SA: Operational Indicators

Company Background

Production

Summary 13 Sogrape - Vinhos de Portugal, SA: Production Statistics 2006

Competitive Positioning

Summary 14 Sogrape - Vinhos de Portugal SA: Competitive Position 2006

Unicer - Bebidas De Portugal, SA

Strategic Direction

Key Facts

Summary 15 Unicer - Bebidas de Portugal, SA: Key Facts

Summary 16 Unicer - Bebidas de Portugal, SA: Operational Indicators

Company Background

Production

Summary 17 Unicer- Bebidas de Portugal, SA: Production Statistics 2006

Competitive Positioning

Summary 18 Unicer - Bebidas de Portugal, SA: Competitive Position 2006

BEER IN PORTUGAL

Headlines

Trends

Production, Imports and Exports

Competitive Landscape

Prospects

Sector Background

Lager Price Band Methodology

Summary 19 Lager by Price Band 2007

Published Data Comparisons

Sector Data

Table 17 Sales of Beer by Subsector: Total Volume 2002-2007

Table 18 Sales of Beer by Subsector: Total Value 2002-2007

Table 19 Sales of Beer by Subsector: % Total Volume Growth 2002-2007

Table 20 Sales of Beer by Subsector: % Total Value Growth 2002-2007

Table 21 Sales of Beer by On-trade vs Off-trade split: Volume 2002-2007

Table 22 Sales of Beer by On-trade vs Off-trade split: Value 2002-2007

Table 23 Sales of Beer by On-trade vs Off-trade split: % Volume Growth 2002-2007

Table 24 Sales of Beer by On-trade vs Off-trade split: % Value Growth 2002-2007

Table 25 Beer: Production, Imports and Exports: Total Volume 2001-2006

Table 26 Beer Exports by Country of Destination: Total Volume 2001-2006

Table 27 Beer Exports by Country of Destination: Total Value 2001-2006

Table 28 Beer Imports by Country of Origin: Total Volume 2001-2006

Table 29 Beer Imports by Country of Origin: Total Value 2001-2006

Table 30 Company Shares of Beer by National Brand Owner 2002-2006

Table 31 Company Shares of Beer by Global Brand Owner 2002-2006

Table 32 Brand Shares of Beer 2003-2006

Table 33 Forecast Sales of Beer by Subsector: Total Volume 2007-2012

Table 34 Forecast Sales of Beer by Subsector: Total Value 2007-2012

Table 35 Forecast Sales of Beer by Subsector: % Total Volume Growth 2007-2012

Table 36 Forecast Sales of Beer by Subsector: % Total Value Growth 2007-2012

Abstract

Euromonitor International's Beer in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2001-2006), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2011 illustrate how the market is set to change.

Product coverage includes: lager, dark beer, stout, non-/low-alcoholic beer.

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?

• Get a detailed picture of the beer industry;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai and Vilnius and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning.


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