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Ukraine Food and Drink Report Q2 2008

Published by: Business Monitor International

Published: Apr. 18, 2008 - 78 Pages


Table of Contents


Executive Summary
Business Environment
Regional Food and Drink Business Environment Ratings
Table: CEE Food & Drink Ratings - Q108
Ukraine’s Food And Drink Business Environment Rating
Table: Global Food & Drink Business Environment Rank
SWOT Analysis
Mass Grocery Retail
Ukraine Mass Grocery Retail Industry SWOT
Food and Drink
Ukraine Food And Drink Industry SWOT
Macroeconomic Outlook
Table: Ukraine - Economic Activity
Retail .16
Industry Forecast Scenario
Table: Ukraine Mass Grocery Retail Value Sales by Format (US$bn) - Historical Data & Forecasts
Table: Grocery Retail Sales By Format - Historical Data And Forecasts
Industry Developments
Market Overview
Table: Structure Of The Ukrainian Mass Grocery Retail Market By Estimated Number Of Outlets
Table: Sales By Format In The Ukrainian Mass Grocery Retail Market (US$mn)
Table: Average Annual Sales by Outlet Type - 2006 & 2007 (US$mn)
Food And Drink
Food Regional Overview: Confectionery in Central and Eastern Europe
Industry Forecast Scenario
Food
Table: Ukraine Food Consumption Indicators - Historical Data And Forecasts
Table: Sectoral Trade Indicators - Export, Import And Balance Value (US$mn)
Table: Value/Volume Sales Of Confectionery - Historical Data And Forecasts
Drinks
Table: Ukraine Beverage Sectors - Value/Volume Sales - Historical Data & Forecasts
Industry Developments
Food
Drinks
Agriculture
Market Overview
Food
Drinks
Agriculture
Table: Ukraine Agricultural Sub-sector Production (volume, tonnes)
Tob44
Industry Forecast Scenario
Table: Cigarette Value/Volume Sales - Historical Data And Forecasts
Industry Developments
Market Overview
Competitive Landscape
Key Players
Mass Grocery Retail
Table: Key Players in Ukraine’s Mass Grocery Retail Sector
Table: Key Players in Ukraine’s Mass Grocery Retail Sector, continued
Food and Drink
Table - Key Players: Ukraine’s Food & Drink Sector
Regional Company Case Studies
Food: Hamé in Central and Eastern Europe
Table: Hamé’s Export Markets
Table Urban Population in the Czech Republic as Percentage of Total
Table Volume/Value of Canned Food in Czech Republic - Historical Data and Forecast
Table Volume/Value of Canned Food in Romania - Historical Data and Forecast
Food: Podravka in Central and Eastern Europe
Table: Podravka Sales By Product Group, 2006 vs 2005
Table: Podravka Key Financial Indicators, 2005 And 2006 (HRKmn)
Mass Grocery Retail: Rewe In Central and Eastern Europe
Table: Rewe’s Position In Markets Where It Has A Retail Presence
Company Analysis
Mass Grocery Retail
Fozzy Group
Billa
Food
Halakton (Unimilk)
Roshen
Drinks
Baltic Beverages Holding Ukraine
Overline
Food & Drink Ratings Appendix
Introduction: Revised Methodology
Ratings Overview
Ratings System
Indicators
Limits of Potential Returns
Risks to Realisation of Potential Returns
Weighting
Weighting
BMI Forecast Modelling
How We Generate Our Industry Forecasts
Retail Industry
Sources


Abstract

Ukraine received a green light for World Trade Organisation accession in early February 2008, a process
which should be completed in the coming months. For Ukraine’s export oriented food and beverage
producers and multinationals in the retail and processing sector, WTO membership is a major positive
step, easing access to both raw materials and promising better access to Western markets in the future.
For most mass grocery retail (MGR) players, the move has less immediate impact, but is a very important
and welcome sign that the government can actually deliver on policy and join multi-lateral institutions.
After the political chaos of the last few years, accession underlines, for big business at least, that the
newly installed government under Prime Minister Yulia Tymoshenko is capable of delivering on trade
and economic policy.


At this point, Ukraine needs a measure of competent intervention in the economy. Food price inflation is
a major issue, as in other CIS markets. Unlike in Russia, there is little likelihood the government will be
able to extract a voluntary price freeze from retailers, nor should it. Still, the government needs to act to
tame consumer price inflation (CPI), which reached a six-year high in December 2007, at 16.6% year-onyear
(y-o-y). The price of flour (up 36.9% y-o-y) and edible oils (up 70.4% y-o-y) were major culprits,
with seasonal factors exacerbating the situation. Tearing down trade barriers is a good start, as high global
food prices are exacerbated by a hugely dysfunctional and sheltered agricultural sector. At the moment,
BMI is forecasting CPI to average 12.6% in 2008, but then decline towards single digits later in the year.
Attempts to tame inflation could imperil Ukraine’s ongoing consumer spending boom, itself one of the
drivers of current growth. Official statistics showed that overall retail spending jumped 28.8% in 2007,
with Kiev growing a full 34.0% and even poorer regions such as Chernovitsk posting strong growth. As
Russia’s Gazprom and the Ukrainian government squared off in early February 2008 over gas prices,
Ukraine’s consumers appear to be shaking off worries about spiking energy and food prices and
continuing to spend. Despite these worries, Denmark’s Netto discount chain made a striking endorsement
of the market’s prospects, with the announcement in January of a hugely ambitious plan to open an initial
30 stores simultaneously in 2010, with plans for perhaps as many as 1,000 others. January also saw
announcements by nearly all of the local chains of major investments in new stores. These plans require
financing and 2008 may see local and international stock and bond market debuts for Ukrainian MGRs.
Conditions in Ukraine remain delicate, as reflected by the country’s continued poor overall showing in
BMI’s Business Environment Rankings. Strains between the prime minister and her sometime ally,
President Yushchenko, were already apparent in early 2008. The current flurry of activity by the
government could be read as leaders acting in a hurry before the country lurches into another
constitutional crisis. However, for the moment, to the relief of retailers and food and drink makers,
consumers are keeping their pocketbooks open.


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