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CES 2008: Sprint Names New Partners for its XOHM Ecosystem and Hints at Service Models (Show Update)

Published by: Current Analysis Inc.

Published: Jan. 10, 2008 - 3 Pages


Table of Contents


Event Summary

- Description of an announcement made at recent trade show or conference. Useful as a follow-up to the event, or if you missed the show and want a synopsis of key industry announcements and what impacts will be made, if any.

Analytical Summary

- Summation of the Current Analysis perspective on the announcement, its importance to the associated company or companies, and its significance to the market segment as a whole.

Competitive Positives

- Expanded analysis includes: rationale for the analyst position on the event, what it means for the competitive landscape in the market, major positive or negative implications for the companies involved, and relevant background information and data.

Competitive Positives

- Examines the opportunities presented to the company or companies as a result of the event. Will the announcement increase market share, improve product quality or brand reputation, enhance promotional effectiveness, improve production capacity, etc.

Competitive Concerns

- Examines any potentially negative issues for the company or companies that are raised as a result of the event.


Abstract

Sprint divulges more XOHM partner details at CES with hints of devices and pricing models. While Sprint seems to be moving along with WiMAX, the ultimate go-to-market decisions have yet to come from its new CEO.


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