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Beer, Wine, and Spirits Distributorships

Published by: First Research, Inc.

Published: Mar. 24, 2008 - 10 Pages


Table of Contents


Industry Overview


Quarterly Industry Update


Business Challenges


Trends and Opportunities


Call Preparation Questions


Financial Information


Industry Forecast


Website and Media Links


Glossary of Acronyms








Abstract

About 4,000 wholesalers distribute beer, wine, and liquor in the US, with combined annual revenue of about $90 billion. Large distributors include Southern Wine & Spirits, Glazer’s Distributors, and National Wine & Spirits. Most distributors are privately owned. The average beer distributor employs 40 and has annual sales of $13 million. The beer segment is highly fragmented: the largest 50 distributors hold about a third of the market. The wine and liquor segment is more concentrated: the top 50 companies hold more than 70 percent of the market.

COMPETITIVE LANDSCAPE

Demand for alcoholic beverages depends on demographics and income growth. The profitability of individual distributors depends largely on effective sales operations. Small companies can compete effectively by distributing specialty products. Large companies often hold exclusive distribution rights in large markets. Average sales per employee are more than $800,000 for large companies, over $300,000 for medium-sized companies.

PRODUCTS, OPERATIONS & TECHNOLOGY

Distributors tend to specialize in either beer or wine and spirits (hard liquor), but some handle both. About half of industry revenue comes from the sale of beer, 30 percent from liquor, and 20 percent from wine.

Most alcoholic beverages sold in the US move through a three-tier distribution system: from producers or importers to distributors, and then to retailers. State laws generally prohibit producers from owning retailers, but producers are allowed to own distributors, and some distributors are allowed to own retailers.

Some states, called license states, have ...


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