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Product Alert - March 2008

Published by: Datamonitor

Published: Mar. 14, 2008 - 28 Pages


Table of Contents


DATAMONITOR VIEW
CATALYST
SUMMARY
INDUSTRY UPDATE
Healthy growth in functional food market despite drop in consumer trust
FLAVORS & FRAGRANCES
Cookies: top flavors in new products
Coffee: top flavors in new products
Mouthwash: top fragrances in new launches
Toilet cleaners: top fragrances in new launches
NEW FOOD REVIEW
Makers show they are keen to be green
New food launches by category, November 2007 - January 2008: chocolate growth remains strong
Product claims: new food launches, November 2007 - January 2008
NEW DRINKS REVIEW
Breathing new life into the drinks market
New drinks launches by category, November 2007 - January 2008: isotonics energize the market
Product claims: new drinks launches, November 2007 - January 2008
NEW PERSONAL CARE REVIEW
Antioxidants pack a punch in skincare
New personal care launches by category, November 2007 - January 2008: eye makeup is a big draw in the market
Product claims: new personal care launches, November 2007 - January 2008
NEW HOUSEHOLD GOODS REVIEW
New household goods review: making cleaning better for the home and environment
New household goods launches by category, November 2007 - January 2008: laundry products clean up
Product claims: new household goods launches, November 2007 - January 2008
APPENDIX
About Productscan
Editors
Ask the analyst
Datamonitor consulting
Disclaimer
List of Tables
Table 1: Top claims in new food launches, November 2007 - January 2008, compared to same period the year before
Table 2: Top claims in new drinks launches, Nov 2007 - Jan 2008, compared to same period the year before
Table 3: Top claims in new personal care launches, Nov 2007 - Jan 2008, compared to same period the year before
Table 4: Top claims in new household goods launches, Nov 2007 - Jan 2008, compared to same period the year before
List of Figures
Figure 1: Cookie Products: top flavors in new products
Figure 2: Coffee: top flavors in new products
Figure 3: Soaps: top fragrances in new launches
Figure 4: Toilet Cleaners: top fragrances in new launches
Figure 5: PickleSickle Frozen Pickle Juice Treats - Cherry; Lemon Lime; Regular
Figure 6: Rotong Green Pea Sticks
Figure 7: Himalania Goji Berries - Wasabi Covered
Figure 8: Detour Yoga Energy Bar - Blueberry Acai; Peach Mango
Figure 9: Honibe Pure Honey Drop - Pure Honey; Pure Honey & Lemon
Figure 10: Andros Compote
Figure 11: Leading global food launches by category, November - january 2006/7 and 2007/8
Figure 12: Bio2Tonic Vitamin-Enhanced Water & Oxygen-Enriched Air Beverage
Figure 13: Y Water Wellness Water - Brain; Immune; Muscle; Bone
Figure 14: Alibi Active Pretox Drink
Figure 15: 7-Up Limited Edition Soft Drink - Pomegranate
Figure 16: Nescafe Excella Coffee Mix - Ajiwai Rich Cafe au Lait Calorie Half GABA Iri
Figure 17: Planet Organic Organic Cocoa
Figure 18: Leading global drinks launches by category, November - January 2006/7 and 2007/8
Figure 19: iTech E Energy Water System
Figure 20: Smashbox Green Room Collection Hybrid 2 in 1 Luminizing Primer
Figure 21: Philosophy Turbo Booster C Powder - Daily Topical for All Skin Types
Figure 22: DuWop Lip Venom Lip Plumping Gloss
Figure 23: Cargo Blu-Ray High Definition Mattifier
Figure 24: Signal Style-Tech Brosse a Dents
Figure 25: Leading global personal care launches by category, Novermber - January 2006/7 and 2007/8
Figure 26: Magic Sheets Dish Cleaning Cloths
Figure 27: Pride Bath & Shower
Figure 28: Colour Flow Art Room Deodorizing Air Freshener
Figure 29: Sonoma Sachet by the Yard - Spice; Eucalyptus
Figure 30: Foil Black Aluminum Foil
Figure 31: FireJel Charcoal & Firewood Starter
Figure 32: Leading global household goods launches by category, November-January 2006/7 and 2007/8


Abstract

Introduction

Product Alert provides you with industry updates, key information on recent product releases, noteworthy trends, and other significant news.

Scope

Geographic coverage: global. Category coverage: food, drinks, personal care and household products.

Highlights

This month's review of new products on the Productscan database reveals a move towards all things green. Three healthy snacks have been launched to market that are green in color, which emphasizes their healthiness while helping them to stand out from the crowd. With healthier foods continuing to be of paramount importance to a growing number of consumers, this green theme could well catch on.

Reasons to Purchase

Assess product innovation trends in your market. Learn from successful new product launches.


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