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Ice cream in Italy

Published by: Datamonitor

Published: Mar. 20, 2008 - 36 Pages


Table of Contents


EXECUTIVE SUMMARY
CHAPTER 1 Market Overview
1.1 Market Definition
1.2 Research Highlights
1.3 Market Analysis
CHAPTER 2 Market Value
CHAPTER 3 Market Volume
CHAPTER 4 Market Segmentation I
CHAPTER 5 Market Segmentation II
CHAPTER 6 Market Share
CHAPTER 7 Five Forces Analysis
7.1 Summary
7.2 Buyer Power
7.3 Supplier Power
7.4 New Entrants
7.5 Substitutes
7.6 Rivalry
CHAPTER 8 Leading Companies
8.1 Sammontana Srl
8.2 Unilever
8.3 Nestle SA
CHAPTER 9 Distribution
CHAPTER 10 Market Forecasts
10.1 Market Value Forecast
10.2 Market Volume Forecast
CHAPTER 11 Demographics
CHAPTER 12 Appendix
12.1 Methodology
12.2 Industry Associations
12.3 Related Datamonitor Research
LIST OF TABLES
Table 1: Italy Ice Cream Market Value: $ million, 2003-2007
Table 2: Italy Ice Cream Market Volume: Liters million, 2003-2007
Table 3: Italy Ice Cream Market Segmentation I: % Share, by Value, 2007
Table 4: Italy Ice Cream Market Segmentation II: % Share, by Value, 2007
Table 5: Italy Ice Cream Market Share: % Share, by Value, 2007
Table 6: Key Facts: Sammontana Srl
Table 7: Key Facts: Unilever
Table 8: Key Financials: Unilever
Table 9: Key Facts: Nestle SA
Table 10: Key Financials: Nestle SA
Table 11: Italy Ice Cream Distribution: % Share, by Value, 2007
Table 12: Italy Ice Cream Market Value Forecast: $ million, 2007-2012
Table 13: Italy Ice Cream Market Volume Forecast: Liters million, 2007-2012
Table 14: Italy Size of Population (million) , 2003-2007
Table 15: Italy GDP (Constant 2000 Prices, $ billion), 2003-2007
Table 16: Italy Inflation, 2003-2007
Table 17: Italy Exchange Rate, 2003


Abstract

Datamonitor's Ice cream in Italy industry profile is an essential resource for top-level data and analysis covering the Ice cream industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope
  • Contains an executive summary and data on value, volume and/or segmentation
  • Provides textual analysis of the industry’s recent performance and future prospects
  • Incorporates in-depth five forces competitive environment analysis and scorecards
  • Includes a five-year forecast of the industry
  • The leading companies are profiled with supporting key financial metrics
  • Supported by the key macroeconomic and demographic data affecting the market
Highlights
  • Detailed information is included on market size, measured by both value and volume
  • Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape
  • Market shares are covered by manufacturer and/or brand
  • Also features market breakdown by distribution channel
Why you should buy this report
  • Spot future trends and developments
  • Inform your business decisions
  • Add weight to presentations and marketing materials
  • Save time carrying out entry-level research
Market Definition

The ice cream market consists of the total revenues generated through the sale of artisinal ice cream, frozen yogurt, impulse ice cream and take-home ice cream. Any currency conversions used in the creation of this report have been calculated using constant 2007 annual average exchange rates. Market shares by company or distribution channel have been calculated based upon the market's status in 2007.

For the purpose of this report Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.


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