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Indian Automobile Industry - Two Wheelers Outlook

Published by: CRISIL Ltd.

Published: Nov. 1, 2007 - 80 Pages


Table of Contents


Sections
Two wheelers: Structural shift to single digit growth rates
Executive summary
1.0 Demand outlook
Summary
Demand review
Segmental trends
Implication for players
2.0 Profitability
Box
1.0 Demand outlook
01 Demand forecast methodology for two-wheelers
Figures
1.0 Demand outlook
01 Led by motorcycle segment, two-wheelers posted strong growth during past 5 years
02 Two-wheeler sales 2007-08 with a marginal decline
03 Growth in the relevant rural population to induce demand
04 Two-wheeler demand trend
05 Japan penetration trend
06 Two wheeler growth trend
07 Scooters: Demand trend
08 Adressable market size (2006)
09 Motorcycle demand growth
10 Mopeds demand growth
11 Exports growth
12 Segment-wise export sales
13 Products at lower price points to expand markets
2.0 Profitability
01 Operating profit trend
02 Product share trends
03 Comparison of raw material/unit with operating margins
04 Plotting the change in the cost of basic materials and change in raw material cost per unit
05 Advertising expenditure
06 Distribution expense
Tables
1.0 Demand outlook
01 Declining rate of increments to the relevant population
02 Cross-Category comparison
03 Cross-Country comparison
04 Urban/Rural penetration
05 Demand drivers for ungeared scooters
2.0 Profitability
01 Trends in per unit raw material cost
Sections
1.0 Player review
2.0 Player profile
Bajaj Auto Limited
Hero Honda Motors Ltd
TVS Motor Company
Honda Motorcycle and Scooters India (HMSI)
Yamaha Motor India
Kinetic Motor Company Limited (KMCL)
Suzuki Motorcycle India Pvt Ltd
3.0 Costs
Raw material costs
Factors affecting raw material costs
Research and development (R&D) costs
4.0 Supply
5.0 Global coverage
Global two-wheeler market
6.0 Government policy
Introduction
Investment policy
Import policy
Fiscal regulations
Excise duty
Other levies
Emission norms
Emission control laws
Safety laws
Box
5.0 Global coverage
01 Market trends
Figures
1.0 Player review
01 Two-wheelers - Player share in total production
02 Motorcycle - Player share in total production
03 Scooters - Player share in total production
04 Mopeds - Player share in total production
2.0 Player profile
01 Bajaj Auto - Estimated market share in motorcycle sub-segment
02 Hero Honda - Estimated market share in motorcycle sub-segment
03 TVS Motor - Estimated market share in motorcycle sub-segment
04 HMSI - Segment-wise market share
05 Yamaha - Estimated market share in motorcycle sub-segment
06 Kinetic - Trends in segment-wise market share
3.0 Costs
01 Trends in steel prices
02 Raw material imports
03 Selling and distribution expenses - Industry aggregates
4.0 Supply
01 Capacity utilisation
5.0 Global coverage
01 Global motorcycle production
02 Global motorcycle sales
03 China - Exports share 2006
04 China - Motorcycle sales
05 Indonesia - Sales of motorcycles
06 Thailand - Motorcycle sales
07 Vietnam - Motorcycles in circulation
08 Japanese - Domestic sales
09 Europe - Motorcycle & moped production
10 Italy - Two-wheeler sales
11 Market share of different types of motorcycles - 2005
12 Germany - Two-wheeler sales
13 USA - Segment-wise sales
14 USA - Company-wise market share (2005)
Tables
1.0 Player review
01 Two-wheelers - Player comparison (2006-07)
02 Estimated two-wheeler distribution network
03 Two wheelers - New major models launched (April 2006 onwards)
2.0 Player profile
01 Bajaj Auto Ltd
02 Hero Honda Motors Ltd
03 TVS Motor Company Ltd
04 Honda Motorcycles and Scooters India Ltd
05 Yamaha Motors Ltd
06 Kinetic - Trends in segment-wise market share
07 Suzuki Motorcycle India Pvt Ltd
3.0 Costs
01 Two-wheelers - Trends in raw material cost
02 Two- wheeler - Operating structure of key players (2006-07)
4.0 Supply
01 Two-wheelers - Capacity and capacity utilisation (2006-07)
02 Two-wheelers - Capacity addition plans
5.0 Global coverage
01 Different types of motorcycles
02 Indonesia - Segment-wise motorcycle sales
03 Thailand player-wise capacity share
04 Segment-wise market share in 2004
05 Demand in Brazil
06 World-wide e - bike sales
6.0 Government policy
01 Two-wheelers - Import tariffs (2006-07)
02 Key raw materials - Import tariffs
03 Excise duty - Two-wheelers and key raw materials
04 Two-wheelers - Emission norms
Section
1.0 Industry statistics
Tables
1.0 Industry statistics
01 Two-wheelers: Player-wise sales volumes
02 Two-wheelers: Segment-wise sales
03 Segment-wise player-wise sales volume
04 Two-wheelers: Segment-wise player-wise market share
05 Segment-wise player-wise exports share
06 Player-wise segmental production
07 Two-wheelers: Aggregate profit and loss account
08 Two-wheelers: Aggregate industry balance sheet
09 Hero Honda Motors Ltd
10 Bajaj Auto Ltd
11 TVS Motor Company Ltd


Abstract

The three main sections of the report include ?forecast, state of the industry and provision of key data. The first section comprises two chapters dealing with overall demand review and forecast for two-wheeler industry over the next 5 years. The demand forecast has been arrived at based on shift in demographics, penetration trends and inter-segment substitution. Recognising that two-wheelers have reached significant penetration levels, potential saturation has been estimated. Saturation estimates are based on demographics, cross-product and cross-country comparisons. The second chapter deals with the industry?s profitability outlook for 2007-08 and profitability trends over the next 5 years. The second section includes player performance review, industry?s cost structure, installed capacities and investment reviews and global markets review. The last section mainly provides the facts and figures on the two-wheeler industry.


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