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Dentsu Inc. - SWOT Analysis

Published by: Datamonitor

Published: Feb. 11, 2008 - 21 Pages


Table of Contents


This product typically includes the following sections:
Key Facts
Company Overview
Business Description
Company History
Key Employees
Key Employee Biographies
Company View
SWOT analysis
Products & Services Listing
Products & Services Analysis


Abstract

Datamonitor's Dentsu Inc. Company Profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Dentsu is one of the largest advertising companies in the world. It provides a range of services, including mass media advertising for television, newspapers, magazines and radio; creative, sales promotion and event marketing services; interactive communications; e-solutions; public relations; market research; direct marketing; brand consulting; and sports and entertainment marketing. The company primarily operates in Japan. It is headquartered in Tokyo, Japan and employs about 6,210 people. The company recorded revenues of JPY2,094 billion (approximately $17.8 billion) during the fiscal year ended March 2007, an increase of 6.7% over 2006. The operating profit of the company was JPY62.8 billion (approximately $0.5 billion) during fiscal year 2007, an increase of 6.9% over 2006. The net profit was JPY30.7 billion (approximately $0.3 billion) in fiscal year 2007, a decrease of 1% as compared to 2006.

Scope of the Report
  • Provides all the crucial company information required for business and competitor intelligence needs
  • Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement.
Reasons to Purchase
  • Support sales activities by understanding your customers’ businesses better
  • Qualify prospective partners and suppliers
  • Keep fully up to date on your competitors’ business structure, strategy and prospects
  • Obtain the most up to date company information available



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