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The Euromonitor International 2008 Industry Review from Just-Drinks - Management Briefing

Published by: just-drinks

Published: Jan. 1, 2008 - 21 Pages


Table of Contents


Introduction




Wine

Key trends

Australian drought presents threats and opportunities

EU reforms to shake up the wine industry

Marketing matters

Companies to watch

Constellation targets premium brands

Rémy Cointreau acquisition would complete Diageo’s wine portfolio

Emerging markets represent a distinct opportunity




Beer

Key trends

Consolidation continues but on a smaller scale

Joint ventures allow for costs to be reduced and entry into new markets

Material and distribution prices will push up costs to consumers

Speciality brews and product extensions to increase

Companies to watch

Anadolu Efes

Cobra Beer

Brands to watch

Grolsch

Corona Extra




Spirits

Key trends

Changing tastes

Going Western

Local premium

Companies to watch

Everyone’s eye is on the V&S prize

V&S scraps worth fighting for

Rémy Cointreau’s future to be decided?

Brands to watch




Soft drinks

Key trends

Increasing incomes in emerging markets will allow consumers to trade up

Product segmentation is the mature response

Health and wellness remains a key driver of growth

Functional drinks give a boost to soft drinks

Water out-sparkles carbonates

Competitive landscape

Companies to watch

Nestlé SA

Ting Hsin International Group

Brands to watch

Coca-Cola Zero

Innocent

Abstract

The beginning of a new year once again sees the publication of the Euromonitor International industry review from just-drinks. The briefing takes stock of the current state of play in the spirits, beer, wine and soft drinks sectors, and looks ahead to what promises to be an exciting and busy year across all four categories. The report discusses the key trends for each sector, companies to watch, and the brands set to lead the market in 2008.

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