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Online Music Buyers

Published by: Jupiter Research Corporation

Published: Oct. 12, 2007


Table of Contents


According to industry trade groups, CD sales in the US were down 13 percent in 2006, and another 19 percent in the first half of 2007. Digital spending is not making up the difference.

Key Question - How have music consumers' spending and listening habits changed recently, and why?

Key Question - What can marketers learn from music buyers who are increasing their spending?

Abstract

According to industry trade groups, CD sales in the US were down 13 percent in 2006, and another 19 percent in the first half of 2007. Digital spending is not making up the difference.

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