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The Business of Children's TelevisionPublished by: Screen Digest Published: Jul. 1, 2007 - 105 Pages Table of Contents
Production: the changing model AbstractThe third edition of this best selling report from Screen Digest contains, for the first time, a detailed analysis of spending by broadcasters on original and acquired children’s programming. The Business of Children's Television reveals the impact that an increasingly competitive broadcasting market has had on the genre, with the traditional supporters cutting their expenditure. However, by building their business on the exploitation of intellectual property rights, the leading companies have managed to achieve impressive revenue growth.Get Full Details About This Report >> |
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