Beer in Taiwan : Market Research Report

Beer in Taiwan

Published by: Datamonitor

Published: Jan. 10, 2008 - 33 Pages

EXECUTIVE SUMMARY
CHAPTER 1 Market Overview: 1.1 Market Definition; 1.2 Research Highlights; 1.3 Market Analysis
CHAPTER 2 Market Value
CHAPTER 3 Market Volume
CHAPTER 4 Market Segmentation I
CHAPTER 5 Market Segmentation II
CHAPTER 6 Market Share
CHAPTER 7 Five Forces Analysis: 7.1 Summary; 7.2 Buyer Power; 7.3 Supplier Power; 7.4 New Entrants; 7.5 Substitutes; 7.6 Rivalry
CHAPTER 8 Leading Companies: 8.1 Taiwan Tobacco & Liquor Corporation; 8.2 Tsingtao Brewery Company Limited; 8.3 Heineken N.V.
CHAPTER 9 Distribution
CHAPTER 10 Market Forecasts: 10.1 Market Value Forecast; 10.2 Market Volume Forecast
CHAPTER 11 Macroeconomic Indicators
CHAPTER 12 Appendix: 12.1 Methodology; 12.2 Industry Associations; 12.3 Related Datamonitor Research
LIST OF TABLES: Table 1: Taiwan Beer Market Value: $ billion, 2003-2007; Table 2: Taiwan Beer Market Volume: Liters million, 2003-2007; Table 3: Taiwan Beer Market Segmentation I: % Share, by Value, 2007; Table 4: Taiwan Beer Market Segmentation II: % Share, by Value, 2007; Table 5: Taiwan Beer Market Share: % Share, by Volume, 2007; Table 6: Key Facts: Taiwan Tobacco & Liquor Corporation; Table 7: Key Facts: Tsingtao Brewery Company Limited; Table 8: Key Facts: Heineken N.V.; Table 9: Key Financials: Heineken N.V.; Table 10: Taiwan Beer Distribution: % Share, by Volume, 2007; Table 11: Taiwan Beer Market Value Forecast: $ billion, 2007-2012; Table 12: Taiwan Beer Market Volume Forecast: Liters million, 2007-2012; Table 13: Taiwan Size of Population (million) , 2003-2007; Table 14: Taiwan GDP (Constant 2000 Prices, $ billion), 2003-2007; Table 15: Taiwan Inflation, 2003-2007; Table 16: Taiwan Exchange Rate, 2003-2007

Abstract

Datamonitor's Beer in Taiwan industry profile is an essential resource for top-level data and analysis covering the beer industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

Contains an executive summary and data on value, volume and/or segmentation
Provides textual analysis of the industry’s recent performance and future prospects
Incorporates in-depth five forces competitive environment analysis and scorecards
Includes a five-year forecast of the industry
The leading companies are profiled with supporting key financial metrics
Supported by the key macroeconomic and demographic data affecting the market

Highlights

Detailed information is included on market size, measured by both value and volume
Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape
Market shares are covered by manufacturer and/or brand
Also features market breakdown by distribution channel

Why you should buy this report

Spot future trends and developments
Inform your business decisions
Add weight to presentations and marketing materials
Save time carrying out entry-level research

Market Definition

The beer market consists of ales, stouts & bitters, low/no alcohol beers, premium lager, specialty beers and standard lager. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2006 annual average exchange rates.

Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.

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Beer in Taiwan

Table of Contents

Abstract