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Online Sports Content

Published by: Jupiter Research Corporation

Published: Sep. 10, 2007


Table of Contents


Consumer resistance to paying for premium online content means owners and distributors of sports content need to develop ad-supported services alongside paid-for models in order to grow online audiences.

Key Question - What degree of consumer demand exists for premium online sports content?
Key Question - What is the value of the online sports market across Europe over the next five years?
Key Question - What type of content and business models can succeed for sports online?

Abstract

Consumer resistance to paying for premium online content means owners and distributors of sports content need to develop ad-supported services alongside paid-for models in order to grow online audiences.

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