Insecticides in Turkey

Published by: Euromonitor International

Published: Jul. 1, 2007 - 27 Pages

Table of Contents

HOUSEHOLD CARE IN TURKEY

Executive Summary

Good Economic Prospects and Rising Urbanisation Boost Household Care

Laundry Care and Surface Care See the Most New Product Launches

Multinationals Lead Household Care in Turkey in 2006

Supermarkets/hypermarkets Increases Share of Retail Value Sales in 2006

Household Care Offers Good Growth Opportunities Over the Forecast Period

Key Trends and Developments

Young People and Educated Females Stimulate Interest in Household Care

Rising Number of Households and Rapid Urbanisation To Stimulate the Industry

the Improved Economy and Falling Rates of Inflation Boost Disposable Incomes

Improved Retail Infrastructure Increases Share of Supermarkets/hypermarkets

Increasing Penetration of Automatic Washing and Dishwashing Machines

Market Indicators

Table 1 Households 2001-2006

Market Data

Table 2 Sales of Household Care by Sector: Value 2001-2006

Table 3 Sales of Household Care by Sector: % Value Growth 2001-2006

Table 4 Household Care Company Shares 2002-2006

Table 5 Household Care Brand Shares 2003-2006

Table 6 Penetration of Private Label by Sector 2002-2006

Table 7 Sales of Household Care by Distribution Format: % Analysis 2001/2006

Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2006

Table 9 Forecast Sales of Household Care by Sector: Value 2006-2011

Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2006-2011

Definitions

LOCAL COMPANY PROFILES - TURKEY

Akat Kozmetik Sanayi Ve Ticaret As

Strategic Direction

Key Facts

Summary 1 Akat Kozmetik Sanayi ve Ticaret AS: Key Facts

Summary 2 Akat Kozmetik Sanayi ve Ticaret AS: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 3 Akat Kozmetik Sanayi ve Ticaret AS: Competitive Position 2006

Hayat Kimya Sanayi As

Strategic Direction

Key Facts

Summary 4 Hayat Kimya Sanayi AS: Key Facts

Summary 5 Hayat Kimya Sanayi AS: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 6 Hayat Kimya Sanayi AS: Competitive Position 2006

Hes Kimya Sanayii Ve Ticaret As

Strategic Direction

Key Facts

Summary 7 Hes Kimya Sanayii ve Ticaret AS: Key Facts

Summary 8 Hes Kimya Sanayii ve Ticaret AS: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 9 Hes Kimya Sanayii ve Ticaret AS: Competitive Position 2006

Saruhan Kimya Ve Temizlik Ürünleri San Tic As

Strategic Direction

Key Facts

Summary 10 Saruhan Kimya ve Temizlik Ürünleri San Tic AS: Key Facts

Summary 11 Saruhan Kimya ve Temizlik Ürünleri San Tic AS: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 12 Saruhan Kimya ve Temizlik Ürünleri San Tic AS: Competitive Position 2006

Uzay Kimya

Strategic Direction

Key Facts

Summary 13 Uzay Kimya: Key Facts

Summary 14 Uzay Kimya: Operational Indicators

Company Background

Production

Summary 15 Uzay Kimya: Production Statistics 2006

Competitive Positioning

Summary 16 Uzay Kimya: Competitive Position 2006

INSECTICIDES IN TURKEY

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 11 Sales of Insecticides by Subsector: Value 2001-2006

Table 12 Sales of Insecticides by Subsector: % Value Growth 2001-2006

Table 13 Insecticides Company Shares 2002-2006

Table 14 Insecticides Brand Shares 2003-2006

Table 15 Forecast Sales of Insecticides by Subsector: Value 2006-2011

Table 16 Forecast Sales of Insecticides by Subsector: % Value Growth 2006-2011

Abstract

Euromonitor International's Insecticides in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2001-2006), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developements, distribution or pricing issues. Forecasts to 2011 illustrate how the market is set to change.

Product coverage: spray/aerosol insecticides, electric insecticides, coils, baits.

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?
Get a detailed picture of the insecticides industry;
Identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develope

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai and Vilnius and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develope reliable information resources to help drive informed strategic planning.


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