Portable Music and Multimedia Player Market in Japan

Published by: In-Stat

Published: Nov. 9, 2007 - 40 Pages

Table of Contents

Executive Summary

Introduction

Leading MP3/PMP/PDP Player Brands in Japan

Apple

Sony

Panasonic

Toshiba

Samsung

iRiver

Creative Technology

Popular Online Content Service Providers in Japan

iTunes

Sony Connect

Yahoo! Music

Rakuten

Mora

Trend Highlights

Integrated Functions

Diversified Focus

Small and Ultra Slim Player

Switched From MD players to Compatible Players

Threats from Multimedia Phones and Portable Game Consoles

Increased Importance of Video Content

The Consumer Perspective

The Demographics of Respondents

The Japanese Consumer Ownership and Purchasing Intention for Portable MusicPlayers and Music Phones

Currently Own

Plan to Purchase in the Next 12 Months

Brand Popularity

Portable Digital Music-Only Player Brand Popularity

Portable Music and Video Player Brand Popularity

Portable DVD Player Brand Popularity

Memory Size Preference

Portable Digital Music-only Player Memory Size Preference

Portable Music and Video Player Memory Size Preference

Display Size Preference

The Amount of Money Spent

The Amount of Money Spent on Portable Music-Only Player

The Amount of Money Spent on Portable Music and Video Player

The Amount of Money Spent on Portable DVD Player

Source of Music and Videos

The Multimedia Phone Challenge

Forecasts

Market Drivers

Market Constrains

Japanese Retail Volume

Japanese Retail Revenue

Methodology

2007 Japan PMP Multimedia Survey

Related In-Stat Reports

List of Tables

Table 1. Japan Personal Multimedia Player Survey Demographics, 2007

Table 2. Japanese Consumer Ownership and Purchasing Intention for MP3, PMP, PDP Players, and Music Phones

Table 3. Japanese Consumer Ownership of MP3, PMP, PDP Players, and Music Phones by Demographics

Table 4. Japanese Consumers’ Plan to Purchase of MP3, PMP, PDP Players, and Music Phones by Demographics

Table 5. The Popularity of MP3, PMP, and PDP Player Brands in Japan

Table 6. Brands of MP3 Players Owned by Japanese Consumers by Demographics

Table 7. Brands of MP3 Players Japanese Consumers Planned to Purchase by Demographics

Table 8. Brands of PMP Players Owned by Japanese Consumers by Demographics

Table 9. Brands of PMP Players Japanese Consumers Planned to Purchase by Demographics

Table 10. Brands of Portable DVD Players Owned by Japanese Consumers by Demographics

Table 11. Brands of Portable DVD Players Japanese Consumers Planned to Purchase by Demographics

Table 12. MP3 Player Memory Size Owned by Japanese Consumers by Demographics

Table 13. MP3 Player Memory Size Planned to Purchase by Japanese Consumers

Table 14. PMP Player Memory Size Owned by Japanese Consumers by Demographics

Table 15. PMP Player Memory Size Planned to Purchase by Japanese Consumers by Demographics

Table 16. Japanese Consumers’ Preference for Portable DVD Player Display Size

Table 17. Price Paid for an MP3 Player by Japanese Consumers by Demographics

Table 18. Price Paid for a PMP by Japanese Consumers by Demographics

Table 19. Price Paid for a Portable DVD Player by Japanese Consumers by Demographics

Table 20. Retail Volume for MP3, PMP, and PDP Players, 2004-2011, Japan (Units in Thousands)

Table 21. Retail Revenue for MP3, PMP, and PDP Players, 2004-2011, Japan (US$ in Millions)

List of Figures

Figure 1. Retail Volume for MP3, PMP, and PDP Players, 2004-2011, Japan (Units in Thousands)

Figure 2. Apple iPod Model Release Time Frame in Japan

Figure 3. Brands of MP3 Players Owned by Japanese Consumers

Figure 4. Brands of MP3 Players Japanese Consumers Planned to Purchase

Figure 5. Brands of PMP Players Owned by Japanese Consumers

Figure 6. Brands of PMP Players Japanese Consumers Planned to Purchase

Figure 7. Brands of Portable DVD Players Owned by Japanese Consumers

Figure 8. Brands of Portable DVD Players Japanese Consumers Planned to Purchase

Figure 9. Japanese Consumers’ Preference of MP3 Players by Memory Size

Figure 10. Japanese Consumers’ Preference of PMP Player by Memory Size

Figure 11. Japanese Consumers’ Preference for Portable DVD Player Display Size

Figure 12. Source of Music and Videos for Japanese Consumers

Figure 13. The Japanese Consumers’ Perception of Multimedia Phones

Abstract

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