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E-mail Marketing Buyer's Guide, 2005

Published by: Jupiter Research Corporation

Published: Oct. 17, 2005 - 33 Pages


Table of Contents


1 - Executive Summary
2 - Other - Overview of ESP Vendors
3 - Report Methodology


Abstract

The JupiterResearch e-mail service provider (ESP) evaluation details the offerings of 30 vendors. JupiterResearch bases their overall value, suitability, and breadth on the distinct needs of six types of marketers—small-business, service-oriented, low-volume promotional, low-volume newsletter, high-volume promotional, and high-volume newsletter.


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