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Prepaid Payment Products Online

Published by: Jupiter Research Corporation

Published: Dec. 4, 2006 - 3 Pages


Table of Contents


Key Question - What percentage of online consumers use prepaid payment products on the Internet?
Key Question - What types of prepaid payment products are consumers using online?
Key Question - How should merchants approach the issue of regulations on dormant, unspent card balances?


Abstract

Consumers are embracing prepaid cards for online purchases, particularly merchant-issued gift cards. Regulatory scrutiny of gift card fees must drive innovative solutions to reactivate inactive cards.


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