Baby Care in Japan

Published by: Euromonitor International

Published: Jul. 1, 2007 - 53 Pages

Table of Contents

COSMETICS AND TOILETRIES IN JAPAN

Executive Summary

Steady Growth Supported by Consumers Trading Up

Sun Care Soars As Consumer Concern Grows

Shiseido Extends Lead Through Megabrand Strategy

Pharmacies/drugstores Gain Share Due To Strong Price Competition

Specialist and Premium Cosmetics and Toiletries To Drive Growth

Key Trends and Developments

Rising Economy Sees Consumers Trading Up

Ageing Population Increasingly Affluent and Attracting Manufacturers

Changing Business Practices Bring Grooming To Forefront

Price Competition Boosts Share of Pharmacies/drugstores

Direct Sales Waning But Internet Sales Soaring

Market Data

Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2001-2006

Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2001-2006

Table 3 Cosmetics and Toiletries Company Shares by NBO Retail Value 2002-2006

Table 4 Cosmetics and Toiletries Company Shares by GBO Retail Value 2002-2006

Table 5 Cosmetics and Toiletries Brand Shares by Retail Value 2003-2006

Table 6 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2001/2006

Table 7 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2006

Table 8 Penetration of Private Label by Sector by Retail Value 2002-2006

Table 9 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2006-2011

Table 10 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2006-2011

Appendix

Published Data Comparisons

Definitions

LOCAL COMPANY PROFILES - JAPAN

Fancl Corp

Strategic Direction

Key Facts

Summary 1 Fancl Corp: Key Facts

Summary 2 Fancl Corp: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 3 Fancl Corp: Competitive Position 2006

Kanebo Cosmetics Inc

Strategic Direction

Key Facts

Summary 4 Kanebo Cosmetics Inc: Key Facts

Summary 5 Kanebo Cosmetics Inc: Operational Indicators

Company Background

Production

Summary 6 Kanebo Cosmetics Inc: Production Statistics 2006

Competitive Positioning

Summary 7 Kanebo Cosmetics Inc: Competitive Position 2006

Kanebo Trinity Holdings Ltd

Strategic Direction

Key Facts

Summary 8 Kanebo Trinity Holdings Ltd: Key Facts

Summary 9 Kanebo Trinity Holdings Ltd: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 10 Kanebo Ltd: Competitive Position 2006

Kao Corp

Strategic Direction

Key Facts

Summary 11 Kao Corp: Key Facts

Summary 12 Kao Corp: Operational Indicators

Company Background

Production

Summary 13 Kao Corp: Production Statistics 2005

Competitive Positioning

Summary 14 Kao Corp: Competitive Position 2006

Kosé Corp

Strategic Direction

Key Facts

Summary 15 Kosé Corp: Key Facts

Summary 16 Kosé Corp: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 17 Kosé Corp: Competitive Position 2006

Lion Corp

Strategic Direction

Key Facts

Summary 18 Lion Corp: Key Facts

Summary 19 Lion Corp: Operational Indicators

Company Background

Production

Summary 20 Lion Corp: Production Statistics 2006

Competitive Positioning

Summary 21 Lion Corp: Competitive Position 2006

Mandom Corp

Strategic Direction

Key Facts

Summary 22 Mandom Corp: Key Facts

Summary 23 Mandom Corp: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 24 Mandom Corp: Competitive Position 2006

Orbis Co Ltd

Strategic Direction

Key Facts

Summary 25 Orbis Co Ltd: Key Facts

Summary 26 Orbis Co Ltd: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 27 Orbis Co Ltd: Competitive Position 2006

Pola Cosmetics Inc

Strategic Direction

Key Facts

Summary 28 Pola Cosmetics Inc: Key Facts

Summary 29 Pola Cosmetics Inc: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 30 Pola Cosmetics Inc: Competitive Position 2006

Shiseido Co Ltd

Strategic Direction

Key Facts

Summary 31 Shiseido Co Ltd: Key Facts

Summary 32 Shiseido Co Ltd: Operational Indicators

Company Background

Production

Summary 33 Shiseido Co Ltd: Production Statistics 2006

Competitive Positioning

Summary 34 Shiseido Co Ltd: Competitive Position 2006

Sunstar Inc

Strategic Direction

Key Facts

Summary 35 Sunstar Inc: Key Facts

Summary 36 Sunstar Inc: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 37 Sunstar Inc: Competitive Position 2006

BABY CARE IN JAPAN

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 11 Sales of Baby Care by Subsector: Value 2001-2006

Table 12 Sales of Baby Care by Subsector: % Value Growth 2001-2006

Table 13 Baby Care Company Shares by Retail Value 2002-2006

Table 14 Baby Care Brand Shares by Retail Value 2003-2006

Table 15 Forecast Sales of Baby Care by Subsector: Value 2006-2011

Table 16 Forecast Sales of Baby Care by Subsector: % Value Growth 2006-2011

Table 17 Baby Care Premium Vs Mass % Analysis 2001-2006

Table 18 Baby Care Premium Brand Rankings 2006

Table 19 Baby Skin Care Brand Shares by Retail Value 2003-2006

Table 20 Baby Sun Care Brand Shares by Retail Value 2003-2006

Abstract

Euromonitor International's Baby Care in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2001-2006), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developements, distribution or pricing issues. Forecasts to 2011 illustrate how the market is set to change.

Product coverage: baby toiletries, baby hair care, baby skin care, baby sun care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares.

Why buy this report?
Get a detailed picture of the baby care industry;
Pinpoint growth sectors and trends and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develope

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai and Vilnius and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develope reliable information resources to help drive informed strategic planning.


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