Technology Strategies for the Anywhere Network

Published by: Yankee Group

Published: Aug. 28, 2007 - 12 Pages

Table of Contents

I. Navigating the Anywhere Network

II. Network Effects Hold the Secrets to Successful Innovation

III. Technology Innovation Drives Anywhere Success

Service Delivery Plane Strategies Inextricably Linked to Network Effects

IV. Conclusions and Recommendations

Recommendations for Service Providers

Recommendations for Vendors

V. Further Reading

Abstract

The Anywhere Network lowers the barriers for new entrants to penetrate the media and communications markets. It fosters an accelerated rate of technology innovation and business model disruption. While many service innovations fail, those that are successful leverage network effects, which stimulate self-reinforcing (viral) adoption. The vast majority of solutions currently offered in the communications, media and internet markets are focused on best-of-breed or complementary services, such as internet search (Google, Yahoo!), mobile telephony and messaging and P2P VoIP (Skype).

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