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Executive Report on Strategies in Brunei

Published by: Icon Group International, Inc.

Published: Jun. 27, 2007 - 382 Pages


Table of Contents


1 INTRODUCTION & METHODOLOGY
1.1 What Does This Report Cover?
1.2 How to Strategically Evaluate Brunei
1.3 Latent Demand in Brunei
2 ECONOMIC AND PRODUCT MARKETS IN BRUNEI
2.1 Introduction & Methodology
2.2 Summary Rankings
2.3 Latent Demand Forecasts
3 TRADE INDICATORS: EXPORTS FROM BRUNEI
3.1 Introduction & Methodology
3.2 Summary of Exports from Brunei
3.3 Export Details
4 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS
4.1 Disclaimers & Safe Harbor
4.2 ICON Group International, Inc. User Agreement Provisions

Abstract

The primary audience for this report is managers involved with the highest levels of the strategic planning process and consultants who help their clients with this task. The user will not only benefit from the hundreds of hours that went into the methodology and its application, but also from its alternative perspective on strategic planning in Brunei.

This report helps executives evaluate strategic investments in Brunei. As the editor of this report, I am drawing on a methodology developed at INSEAD, an international business school (www.insead.edu). The methodology decomposes a country’s strategic potential along two key dimensions: (1) latent demand, and (2) trade indicators.

With this perspective, this report provides a strategic profile of Brunei. The reader new to Brunei can quickly understand where Brunei fits into a firm’s strategic perspective. In Chapter 2, I report my findings on the real economic potential, or latent demand, represented by Brunei when defined as an area of dominant influence. Chapter 2 is followed by trade indicators for key industries, categories, and products in Brunei.

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