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Product Innovation and Customer Targeting in Wealth Management, Q2 2007Published by: Datamonitor Published: Aug. 7, 2007 - 21 Pages Table of Contents
AbstractIntroduction This tracker covers product launches and service developments as well as marketing and product/service launches aimed at specific customer segments, such as ultra high net worths, NRIs, expats, retirees, entrepreneurs, women, etc. Scope Extensive research is conducted on the activities of 50 providers of wealth management products, globally The developments are analyzed to identify the key global trends in product development and customer targeting Highlights Novel targeting practices also include attempting to attract customer base that is currently growing fast, as is the case with JP Morgan's launch of its Private Equity Fund Services business, based in the UK but offering fund administration and portfolio administration to both European and Middle Eastern private equity firms There was a great deal of product innovation in evidence in this quarter, driven in part by regulatory changes in certain areas and partly by growing interest in certain asset classes. In Spain, regulatory changes governing alternative investments sold in the domestic market meant that BBVA launched a venture capital fund of funds this quarter. Reasons to Purchase Understand and gain insight into product development in the global market Keep up to date with product innovations and learn from the developments made by your competitorsGet Full Details About This Report >> |
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