Global Higher Education Spending on CRM, 2007 - 2012 (Interactive Model)

Published by: Datamonitor

Published: Aug. 8, 2007

Table of Contents

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Abstract

Introduction

As shifting demographics and advancing globalization drive higher education institutions to compete more aggressively with one another to recruit and retain the ""right"" students, institutions are increasingly investing in Constituent Relationship Management (CRM) solutions.

Reasons to Purchase

Understand the opportunity size for CRM in the higher education market Target potential areas for spending growth amongst geographic markets Identify how spending by higher education institutions on CRM will shift over time across software and services

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