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Boardsports Market: Apparel, Equipments & Accessories

Published by: Koncept Analytics

Published: Jul. 1, 2007 - 23 Pages


Table of Contents


1. Boardsports: An Overview

2. Analysis of Boardsports Market

2.1 Action Sports Market

2.2 Participation in Boardsports

2.3 Consumer Behavior

2.4 US Surf and Skate Market

3. Market Trends

3.1 Consolidation of Suppliers

3.2 Women’s Skate Footwear - Changing Preferences

3.3 Organic Clothing takes off with Surf & Skate Apparel

3.4 Teen Entrepreneurs Transforming Surf & Skate Industry

4. Competitor Analysis

5. Company Profiles

5.1 Quiksilver

5.2 Billabong

5.3 Volcom

5.4 O’Neill

5.5 Rip Curl

5.6 Burton


List of Tables

US Surf & Skate Retail Sales: Breakdown by Region (2004-06)

Major Industry Acquisitions

Women’s Segment - Retail Pricing of Surf/Skate/Snow Brands

Men’s Segment - Retail Pricing of Surf/Skate/Snow Brands

Quiksilver Product Categories - Revenue Breakdown (2004-06)

Volcom Categories - Revenue Breakdown (2004-06)


List of Charts

Boardsports Segmentation

Boardsports - Participation Trends (1990-2005)

Gender Split in Participation Rates

Boardriders’ Shopping Pattern

Surf & Skate Retail Market Value - Core/Overall (2004-06)

Breakdown of US Retail Sales in Core Surf & Skate Channel

US Surf and Skate Hardgoods Market (2004-06)

Snowboarders - Top T-Shirt/Jeans/Shorts Brands

Surfers - Top T-Shirts/Jeans/Shorts Brands

Abstract

Boardsports market is very strong right now, driven by sports enthusiasts and the fashion-conscious youth brigade. Major brands are trying to capitalize on the changing trends in fashion. A recent example is of Quiksilver, the undisputed market leader, embedding Bluetooth technology into Quiksilver clothing.

The report focuses on the US boardsports market - value, growth rate, and segments. It also discusses the key trends prevalent in the market. The report provides comprehensive analysis of the consumer behavior and participation trends in the boardsports market.

The report profiles the major surf, skate and snowboard market players, including their recent significant developments. It also compares the market penetration and pricing of the major brands/players in the boardsports market.

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