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Vertis Inc - SWOT Analysis

Published by: Datamonitor

Published: Jul. 13, 2007 - 27 Pages


Table of Contents


This product typically includes the following sections:
Key Facts
Company Overview
Business Description
Company History
Key Employees
Key Employee Biographies
Company View
SWOT analysis
Products & Services Listing
Products & Services Analysis

Abstract

Datamonitor's Vertis Inc - SWOT Analysis Company Profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Vertis Communications is a wholly-owned subsidiary of Vertis Holdings. The company is primarily engaged in the targeted advertising, media and marketing services that include market research, media planning, advertising production, digital production and fulfillment services. The company operates in North America. It is headquartered in Baltimore, Maryland and employs about 5,800 people. The company recorded revenues of $1,468.7 million during the fiscal year ended December 2006, a decrease of 0.1% compared to 2005. The operating profit of the company was $90.6 million during fiscal year 2006, a decrease of 9.6% compared to 2005. The net loss was $26.2 million in fiscal year 2006, as compared to a net loss of $173.2 million in 2005.

Scope of the Report
  • Provides all the crucial company information required for business and competitor intelligence needs
  • Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
  • Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement
Reasons to Purchase
  • Support sales activities by understanding your customers’ businesses better
  • Qualify prospective partners and suppliers
  • Keep fully up to date on your competitors’ business structure, strategy and prospects
  • Obtain the most up to date company information available


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