Pet Food and Pet Care Products in Poland

Published by: Euromonitor International

Published: Jun. 1, 2007 - 42 Pages

Table of Contents

PET FOOD AND PET CARE PRODUCTS IN POLAND

Executive Summary

Growth Continues Despite the Increasing Popularity of Private Label Products

Growing Interest in Small Dog Breeds

Growing Number of More Demanding Customers

Masterfoods and Nestlé Polska Lead in Pet Food, But Private Label Is Growing

Economy Wet Cat Food To Drive Sales in the Forecast Period

Key Trends and Developments

Demand Increasing for Functional Pet Food

Increasing Interest in Pet Care Comes With Larger Disposable Income

Growing Number of Purebred Dogs and Cats To Influence Purchasing Habits

Private Label Product Sales Show Strong Growth

Polish Society Is Getting Older, Increasing the Need for Easy-to-handle Pet Food

Market Indicators

Table 1 Pet Populations 2001-2006

Market Data

Table 2 Retail Sales of Pet Food and Pet Care Products by Sector: Volume 2001-2006

Table 3 Retail Sales of Pet Food and Pet Care Products by Sector: Value 2001-2006

Table 4 Retail Sales of Pet Food and Pet Care Products by Sector: % Volume Growth 2001-2006

Table 5 Retail Sales of Pet Food and Pet Care Products by Sector: % Value Growth 2001-2006

Table 6 Dog and Cat Food Company Shares 2001-2005

Table 7 Dog and Cat Food Brand Shares 2002-2005

Table 8 Retail Sales of Pet Food and Pet Care Products by Sector and Distribution Format: % Analysis 2006

Table 9 Retail Sales of Dog and Cat Food by Distribution Format: % Analysis 2006

Table 10 Penetration of Private Label by Sector 2001-2005

Table 11 Forecast Retail Sales of Pet Food and Pet Care Products by Sector: Value 2006-2011

Table 12 Forecast Retail Sales of Pet Food and Pet Care Products by Sector: % Value Growth 2006-2011

Definitions

LOCAL COMPANY PROFILES - POLAND

Euro-zoo Sp Zoo

Strategic Direction

Key Facts

Summary 1 Euro-Zoo Sp zoo: Key Facts

Summary 2 Euro-Zoo Sp zoo: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 3 Euro-Zoo Sp zoo: Competitive Position 2005

Pabemia Sp Zoo

Strategic Direction

Key Facts

Summary 4 Pabemia Sp zoo: Key Facts

Summary 5 Pabemia Sp zoo: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 6 Pabemia Sp zoo: Competitive Position 2005

Pupil Sp Zoo

Strategic Direction

Key Facts

Summary 7 Pupil Sp zoo: Key Facts

Company Background

Production

Competitive Positioning

Summary 8 Pupil Sp zoo: Competitive Position 2005

Tropical Sp Zoo

Strategic Direction

Key Facts

Summary 9 Tropical sp zoo: Key Facts

Summary 10 Tropical sp zoo: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 11 Tropical sp zoo: Competitive Position 2005

DOG FOOD IN POLAND

Headlines

Trends

Competitive Landscape

Prospects

Sector Indicators

Table 13 Dog Owning Households: % Analysis 2001/2006

Table 14 Dog Population 2001-2006

Table 15 Dog Food Prepared vs Non-prepared Gap: % Analysis 2001-2006

Sector Data

Table 16 Retail Sales of Dog Food by Type: Value 2001-2006

Table 17 Retail Sales of Dog Food by Type: % Value Growth 2001-2006

Table 18 Dog Food Company Shares 2001-2005

Table 19 Dog Food Brand Shares 2002-2005

Table 20 Forecast Retail Sales of Dog Food by Type: Value 2006-2011

Table 21 Forecast Retail Sales of Dog Food by Type: % Value Growth 2006-2011

Table 22 Retail Sales of Premium Dog Food: Value 2001-2006

Table 23 Dog Treats Brand Shares 2002-2005

CAT FOOD IN POLAND

Headlines

Trends

Competitive Landscape

Prospects

Sector Indicators

Table 24 Cat Owning Households: % Analysis 2001/2006

Table 25 Cat Population 2001-2006

Table 26 Cat Food Prepared vs Non-prepared Gap: % Analysis 2001-2006

Sector Data

Table 27 Retail Sales of Cat Food by Type: Value 2001-2006

Table 28 Retail Sales of Cat Food by Type: % Value Growth 2001-2006

Table 29 Cat Food Company Shares 2001-2005

Table 30 Cat Food Brand Shares 2002-2005

Table 31 Forecast Retail Sales of Cat Food by Type: Value 2006-2011

Table 32 Forecast Retail Sales of Cat Food by Type: % Value Growth 2006-2011

Table 33 Retail Sales of Premium Cat Food: Value 2001-2006

Table 34 Cat Treats Brand Shares 2002-2005

OTHER PET FOOD IN POLAND

Headlines

Trends

Competitive Landscape

Prospects

Sector Indicators

Table 35 Other Pet Population 2001-2006

Sector Data

Table 36 Retail Sales of Other Pet Food by Type: Volume 2001-2006

Table 37 Retail Sales of Other Pet Food by Type: Value 2001-2006

Table 38 Retail Sales of Other Pet Food by Type: % Volume Growth 2001-2006

Table 39 Retail Sales of Other Pet Food by Type: % Value Growth 2001-2006

Table 40 Forecast Retail Sales of Other Pet Food by Type: Volume 2006-2011

Table 41 Forecast Retail Sales of Other Pet Food by Type: Value 2006-2011

Table 42 Forecast Retail Sales of Other Pet Food by Type: % Volume Growth 2006-2011

Table 43 Forecast Retail Sales of Other Pet Food by Type: % Value Growth 2006-2011

Table 44 Bird Food Brand Shares 2002-2005

Table 45 Fish Food Brand Shares 2002-2005

PET CARE PRODUCTS IN POLAND

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 46 Retail Sales of Pet Care Products by Type: Value 2001-2006

Table 47 Retail Sales of Pet Care Products by Type: % Value Growth 2001-2006

Table 48 Forecast Retail Sales of Pet Care Products by Type: Value 2006-2011

Table 49 Forecast Retail Sales of Pet Care Products by Type: % Value Growth 2006-2011

Table 50 Cat Litter Brand Shares 2002-2005

Table 51 Healthcare Brand Shares 2002-2005

Table 52 Dietary Supplements Brand Shares 2002-2005

Abstract

Euromonitor International's Pet Food and Pet Care in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2001-2006), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2011 illustrate how the market is set to change. Product coverage: dog food, cat food, other pet food and pet care products. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data. Why buy this report? * Get a detailed picture of the pet food and pet care industry; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai and Vilnius and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning.

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