Health and Wellness - Packaged Food in Brazil

Published by: Euromonitor International

Published: Apr. 1, 2007 - 106 Pages

Table of Contents

HEALTH AND WELLNESS PACKAGED FOOD IN BRAZIL

Executive Summary

Trend Towards Low-calorie Diet and Slim Figure Boosts Demand for Better for You Food

Fortified/functional Products Attract Health-conscious Consumers

High Price of Organic Food Products Hinders Performance

Women and Children Are the Main Focus, With Products Designed To Target Specific Consumer Needs and Wants

Health and Wellness Food - Key Trends and Developments

Greater Economic Stability Opens Up A Massive Consumer Base

Mainstream Grocery Stores Lead, With New Concepts Being Developed

Best-selling Breakfast Products and Confectionery Are the Most Lucrative

Increasing Health and Beauty Consciousness Are the Main Driving Factors

Organic Food - Key Trends and Developments

Legislation

Trends

Key Players and Brands

Prospects

Better for You Products - Key Trends and Developments

Legislation

Trends

Key Players and Brands

Prospects

Fortified/functional Food - Key Trends and Developments

Legislation

Trends

Key Players and Brands

Prospects

Market Data

Table 1 Sales of Packaged Food by Health and Wellness Category: Value 2002-2006

Table 2 Sales of Packaged Food by Health and Wellness Category: % Value Growth 2002-2006

Table 3 Forecast Sales of Packaged Food by Health and Wellness Category: Value 2006-2011

Table 4 Forecast Sales of Packaged Food by Health and Wellness Category: % Value Growth 2006-2011

Table 5 Packaged Food - H&W: GBO Company Shares 2005

Table 6 Packaged Food - H&W: NBO Company Shares 2005

Table 7 Packaged Food - H&W: Brand Shares 2005

Definitions

LOCAL COMPANY PROFILES - BRAZIL

Goodlight Comércio De Produtos Alimentícios E Participações Ltda

Strategic Direction

Key Facts

Summary 1 Goodlight Comércio de Produtos Alimentícios e Participações Ltda: Key Facts

Company Background

Competitive Positioning

Jasmine Alimentos Ltda

Strategic Direction

Key Facts

Summary 2 Jasmine Comércio de Produtos Alimentícios Ltda: Key Facts

Company Background

Competitive Positioning

Mundo Verde Ltda

Strategic Direction

Key Facts

Summary 3 Mundo Verde: Key Facts

Summary 4 Mundo Verde: Operational Indicators

Company Background

Competitive Positioning

Yakult SA Industria E Comércio

Strategic Direction

Key Facts

Summary 5 Yakult: Key Facts

Summary 6 Yakult: Operational Indicators

Company Background

Competitive Positioning

HEALTH AND WELLNESS - CONFECTIONERY IN BRAZIL

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 8 Sales of Confectionery by Health and Wellness Category: Value 2002-2006

Table 9 Sales of Confectionery by Health and Wellness Category: % Value Growth 2002-2006

Table 10 Forecast Sales of Confectionery by Health and Wellness Category: Value 2006-2011

Table 11 Forecast Sales of Confectionery by Health and Wellness Category: % Value Growth 2006-2011

Table 12 Confectionery - H&W: Company Shares 2005

Table 13 Confectionery - H&W: Brand Shares 2005

Table 14 Sugarised Vs Sugar-free Functional Sugar Confectionery % Breakdown by Type 2006

Table 15 Sugarised Vs Sugar-free Functional Gum % Breakdown by Type 2006

Table 16 Sugar Confectionery - Fortified/functional: Key Functional Ingredients % Breakdown 2006

Table 17 Gum - Fortified/functional: Key Functional Ingredients % Breakdown 2006

HEALTH AND WELLNESS - BAKERY PRODUCTS IN BRAZIL

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 18 Sales of Bakery Products by Health and Wellness Category: Value 2002-2006

Table 19 Sales of Bakery Products by Health and Wellness Category: % Value Growth 2002-2006

Table 20 Forecast Sales of Bakery Products by Health and Wellness Category: Value 2006-2011

Table 21 Forecast Sales of Bakery Products by Health and Wellness Category: % Value Growth 2006-2011

Table 22 Bakery Products - H&W: Company Shares 2005

Table 23 Bakery Products - H&W: Brand Shares 2005

Table 24 Biscuits - Fortified/functional: Key Functional Ingredients % Breakdown 2006

HEALTH AND WELLNESS - ICE CREAM IN BRAZIL

Trends

Sector Data

Table 25 Sales of Ice Cream by Health and Wellness Category: Value 2002-2006

Table 26 Sales of Ice Cream by Health and Wellness Category: % Value Growth 2002-2006

Table 27 Forecast Sales of Ice Cream by Health and Wellness Category: Value 2006-2011

Table 28 Forecast Sales of Ice Cream by Health and Wellness Category: % Value Growth 2006-2011

Table 29 Ice Cream - H&W: Company Shares 2005

Table 30 Ice Cream - H&W: Brand Shares 2005

HEALTH AND WELLNESS - DAIRY PRODUCTS IN BRAZIL

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 31 Sales of Dairy Products by Health and Wellness Category: Value 2002-2006

Table 32 Sales of Dairy Products by Health and Wellness Category: % Value Growth 2002-2006

Table 33 Forecast Sales of Dairy Products by Health and Wellness Category: Value 2006-2011

Table 34 Forecast Sales of Dairy Products by Health and Wellness Category: % Value Growth 2006-2011

Table 35 Dairy Products - H&W: Company Shares 2005

Table 36 Dairy Products - H&W: Brand Shares 2005

Table 37 Standard Fat Vs Fat-reduced Fortified/functional Milk: % Breakdown by Type 2006

Table 38 Standard Fat Vs Fat-reduced Fortified/functional Yoghurt: % Breakdown by Type 2006

Table 39 Spoonable Vs Drinking Fortified/functional Yoghurt: % Breakdown by Type 2006

Table 40 Milk - Fortified/functional: Key Functional Ingredients % Breakdown 2006

Table 41 Yoghurt - Fortified/functional: Key Functional Ingredients % Breakdown 2006

HEALTH AND WELLNESS - SWEET AND SAVOURY SNACKS IN BRAZIL

Trends

Sector Data

Table 42 Sales of Sweet and Savoury Snacks by Health and Wellness Category: Value 2002-2006

Table 43 Sales of Sweet and Savoury Snacks by Health and Wellness Category: % Value Growth 2002-2006

Table 44 Forecast Sales of Sweet and Savoury Snacks by Health and Wellness Category: Value 2006-2011

Table 45 Forecast Sales of Sweet and Savoury Snacks by Health and Wellness Category: % Value Growth 2006-2011

Table 46 Sweet and Savoury Snacks - H&W: Company Shares 2005

Table 47 Sweet and Savoury Snacks - H&W: Brand Shares 2005

HEALTH AND WELLNESS - SNACK BARS IN BRAZIL

Trends

Sector Data

Table 48 Sales of Snack Bars by Health and Wellness Category: Value 2002-2006

Table 49 Sales of Snack Bars by Health and Wellness Category: % Value Growth 2002-2006

Table 50 Forecast Sales of Snack Bars by Health and Wellness Category: Value 2006-2011

Table 51 Forecast Sales of Snack Bars by Health and Wellness Category: % Value Growth 2006-2011

Table 52 Snack Bars - H&W: Company Shares 2005

Table 53 Snack Bars - H&W: Brand Shares 2005

Table 54 Snack Bars - Fortified/functional: Key Functional Ingredients % Breakdown 2006

HEALTH AND WELLNESS - READY MEALS IN BRAZIL

Trends

Sector Data

Table 55 Sales of Ready Meals by Health and Wellness Category: Value 2002-2006

Table 56 Sales of Ready Meals by Health and Wellness Category: % Value Growth 2002-2006

Table 57 Forecast Sales of Ready Meals by Health and Wellness Category: Value 2006-2011

Table 58 Forecast Sales of Ready Meals by Health and Wellness Category: % Value Growth 2006-2011

Table 59 Ready Meals - H&W: Company Shares 2005

Table 60 Ready Meals - H&W: Brand Shares 2005

HEALTH AND WELLNESS - SOUP IN BRAZIL

Trends

Sector Data

Table 61 Sales of Soup by Health and Wellness Category: Value 2002-2006

Table 62 Sales of Soup by Health and Wellness Category: % Value Growth 2002-2006

Table 63 Forecast Sales of Soup by Health and Wellness Category: Value 2006-2011

Table 64 Forecast Sales of Soup by Health and Wellness Category: % Value Growth 2006-2011

Table 65 Soup - H&W: Company Shares 2005

Table 66 Soup - H&W: Brand Shares 2005

HEALTH AND WELLNESS - PASTA IN BRAZIL

Trends

Sector Data

Table 67 Sales of Pasta by Health and Wellness Category: Value 2002-2006

Table 68 Sales of Pasta by Health and Wellness Category: % Value Growth 2002-2006

Table 69 Forecast Sales of Pasta by Health and Wellness Category: Value 2006-2011

Table 70 Forecast Sales of Pasta by Health and Wellness Category: % Value Growth 2006-2011

Table 71 Pasta - H&W: Company Shares 2005

Table 72 Pasta - H&W: Brand Shares 2005

HEALTH AND WELLNESS - NOODLES IN BRAZIL

Trends

Sector Data

Table 73 Sales of Noodles by Health and Wellness Category: Value 2002-2006

Table 74 Sales of Noodles by Health and Wellness Category: % Value Growth 2002-2006

Table 75 Forecast Sales of Noodles by Health and Wellness Category: Value 2006-2011

Table 76 Forecast Sales of Noodles by Health and Wellness Category: % Value Growth 2006-2011

Table 77 Noodles - H&W: Company Shares 2005

Table 78 Noodles - H&W: Brand Shares 2005

HEALTH AND WELLNESS - CANNED/PRESERVED FOOD IN BRAZIL

Trends

Sector Data

Table 79 Sales of Canned/preserved Food by Health and Wellness Category: Value 2002-2006

Table 80 Sales of Canned/preserved Food by Health and Wellness Category: % Value Growth 2002-2006

Table 81 Forecast Sales of Canned/preserved Food by Health and Wellness Category: Value 2006-2011

Table 82 Forecast Sales of Canned/preserved Food by Health and Wellness Category: % Value Growth 2006-2011

Table 83 Canned/preserved Food - H&W: Company Shares 2005

Table 84 Canned/preserved Food - H&W: Brand Shares 2005

HEALTH AND WELLNESS - FROZEN PROCESSED FOOD IN BRAZIL

Trends

Sector Data

Table 85 Sales of Frozen Processed Food by Health and Wellness Category: Value 2002-2006

Table 86 Sales of Frozen Processed Food by Health and Wellness Category: % Value Growth 2002-2006

Table 87 Forecast Sales of Frozen Processed Food by Health and Wellness Category: Value 2006-2011

Table 88 Forecast Sales of Frozen Processed Food by Health and Wellness Category: % Value Growth 2006-2011

Table 89 Frozen Processed Food - H&W: Company Shares 2005

Table 90 Frozen Processed Food - H&W: Brand Shares 2005

HEALTH AND WELLNESS - RICE IN BRAZIL

Trends

Sector Data

Table 91 Sales of Rice Food by Health and Wellness Category: Value 2002-2006

Table 92 Sales of Rice Food by Health and Wellness Category: % Value Growth 2002-2006

Table 93 Forecast Sales of Rice by Health and Wellness Category: Value 2006-2011

Table 94 Forecast Sales of Rice by Health and Wellness Category: % Value Growth 2006-2011

Table 95 Rice - H&W: Company Shares 2005

Table 96 Rice - H&W: Brand Shares 2005

HEALTH AND WELLNESS - CHILLED PROCESSED FOOD IN BRAZIL

Trends

Sector Data

Table 97 Sales of Chilled Processed Food by Health and Wellness Category: Value 2002-2006

Table 98 Sales of Chilled Processed Food by Health and Wellness Category: % Value Growth 2002-2006

Table 99 Forecast Sales of Chilled Processed Food by Health and Wellness Category: Value 2006-2011

Table 100 Forecast Sales of Chilled Processed Food by Health and Wellness Category: % Value Growth 2006-2011

Table 101 Chilled Processed Food - H&W: Company Shares 2005

Table 102 Chilled Processed Food - H&W: Brand Shares 2005

HEALTH AND WELLNESS - OILS AND FATS IN BRAZIL

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 103 Sales of Oils and Fats by Health and Wellness Category: Value 2002-2006

Table 104 Sales of Oils and Fats by Health and Wellness Category: % Value Growth 2002-2006

Table 105 Forecast Sales of Oils and Fats by Health and Wellness Category: Value 2006-2011

Table 106 Forecast Sales of Oils and Fats by Health and Wellness Category: % Value Growth 2006-2011

Table 107 Oils and Fats - H&W: Company Shares 2005

Table 108 Oils and Fats - H&W: Brand Shares 2005

HEALTH AND WELLNESS - SAUCES, DRESSINGS AND CONDIMENTS IN BRAZIL

Trends

Sector Data

Table 109 Sales of Sauces, Dressings and Condiments by Health and Wellness Category: Value 2002-2006

Table 110 Sales of Sauces, Dressings and Condiments by Health and Wellness Category: % Value Growth 2002-2006

Table 111 Forecast Sales of Sauces, Dressings and Condiments by Health and Wellness Category: Value 2006-2011

Table 112 Forecast Sales of Sauces, Dressings and Condiments by Health and Wellness Category: % Value Growth 2006-2011

Table 113 Sauces, Dressings and Condiments - H&W: Company Shares 2005

Table 114 Sauces, Dressings and Condiments - H&W: Brand Shares 2005

HEALTH AND WELLNESS - BABY FOOD IN BRAZIL

Trends

Sector Data

Table 115 Sales of Baby Food by Health and Wellness Category: Value 2002-2006

Table 116 Sales of Baby Food by Health and Wellness Category: % Value Growth 2002-2006

Table 117 Forecast Sales of Baby Food by Health and Wellness Category: Value 2006-2011

Table 118 Forecast Sales of Baby Food by Health and Wellness Category: % Value Growth 2006-2011

Table 119 Baby Food - H&W: Company Shares 2005

Table 120 Baby Food - H&W: Brand Shares 2005

HEALTH AND WELLNESS - SPREADS IN BRAZIL

Trends

Sector Data

Table 121 Sales of Spreads by Health and Wellness Category: Value 2002-2006

Table 122 Sales of Spreads by Health and Wellness Category: % Value Growth 2002-2006

Table 123 Forecast Sales of Spreads by Health and Wellness Category: Value 2006-2011

Table 124 Forecast Sales of Spreads by Health and Wellness Category: % Value Growth 2006-2011

Table 125 Spreads - H&W: Company Shares 2005

Table 126 Spreads - H&W: Brand Shares 2005

Abstract

Euromonitor International's Health and Wellness Food in Brazil report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different beverage sectors. It provides the latest retail sales data (2002-2005), allowing you to compare health and wellness categories with each other or in the context of the total market for a sector . It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2011 illustrate how the market is set to change. . Health and wellness categories examined include: organic products, better-for-you products, naturally healthy products, functional/fortified products . Why buy this report? * Get a detailed picture of the health and wellness beverages industry; * Pinpoint trends and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai and Vilnius and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning.


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