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The Landscape of the Digital Marketplace in 2007Published by: IDC Published: May. 14, 2007 - 22 Pages Table of ContentsTable of Contents IDC Opinion In this Study Introducing the Digital Marketplace Situation Overview The Digital Marketplace Business Models and Revenue Streams Business to Consumer Online Retail Sales Premium Content Internet Advertising Consumer to Consumer Business to Business Supply Chain Purchasing Business Retail Purchasing Premium Content, Services, and Software Advertising User Behavior, Traffic Flows, and the Digital Marketplace Figure: The Digital Marketplace Ecosystem Digital Marketplace Technology Infrastructure Figure: Digital Marketplace Application Infrastructure Drivers and Disruptors Commercial Maturity Figure: The Long Tail Opportunity Technical Evolution Consumer Sophistication Future Outlook Essential Guidance General Advice Advice for Media Companies and Advertisers Advice for Content Providers and Audio and Video Distributors Advice for Retailers Advice for IT Vendors Learn More Related Research Synopsis AbstractThis document is about The Landscape of the Digital Marketplace in 2007Get Full Details About This Report >> |
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