U.S. Wireless Teen and Adult Consumer Entertainment Survey, 3Q06: Advanced Analysis : Market Research Report

U.S. Wireless Teen and Adult Consumer Entertainment Survey, 3Q06: Advanced Analysis

Published by: IDC

Published: Apr. 30, 2007 - 22 Pages

Table of Contents

IDC Opinion

In This Study

Methodology

Situation Overview

Mobile Messaging and Entertainment Adoption Overlap

Figure: U.S. Wireless Consumer SMS Users' Adoption of Other Messaging and Content Offerings

Figure: U.S. Wireless Consumer MMS Users' Adoption of Other Messaging and Content Offerings

Figure: U.S. Wireless Consumer IM Users' Adoption of Other Messaging and Content Offerings

Figure: U.S. Wireless Consumer Ringtone Users' Adoption of Other Messaging and Content Offerings

Figure: U.S. Wireless Consumer Wallpaper/Graphics Users' Adoption of Other Messaging and Content Offerings

Figure: U.S. Wireless Consumer Game Users' Adoption of Other Messaging and Content Offerings

Figure: U.S. Wireless Consumer Email Users' Adoption of Other Messaging and Content Offerings

Figure: U.S. Wireless Consumer Web/WAP Users' Adoption of Other Messaging and Content Offerings

Figure: U.S. Wireless Consumer Video/TV Users' Adoption of Other Messaging and Content Offerings

Figure: U.S. Wireless Consumer Full-Track Music Users' Adoption of Other Messaging and Content Offerings

Additional Findings

Figure: U.S. Wireless Service/Content Adoption Overlap, 3Q06

Decision Tree and Linear Regression Results

Future Outlook

Essential Guidance

Learn More

Related Research

Synopsis

Abstract

This document is about U.S. Wireless Teen and Adult Consumer Entertainment Survey, 3Q06: Advanced Analysis

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