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2007 U.S. Consumer Multiplay Bundled Services Analysis

Published by: IDC

Published: Apr. 2, 2007 - 15 Pages


Table of Contents



Table of Contents

IDC Opinion

In This Study

Methodology

Situation Overview

Bundled Service Adoption

Figure: Households Subscribing to a Bundle, 2006

Table: Services That Are Part of a Bundle (% of Respondents)

Table: Services That Are Most Important and That Consumers Want Included in Bundled Service Offering (% of Respondents)

Bundled Services Competition

Bundle Stickiness

Figure: Consumers Planning to Churn Off a Bundle in the Next Year

Table: Average Monthly Payment for Bundled Services

Service Provider Preference

Figure: Type of Company from Which Consumers Prefer to Purchase Bundles

Bundled Service Footprint

Willingness to Supplant Competitors' Core Services

Wireless and the Bundle

Table: Wireless Survey Respondents' Bundled Service Adoption (% of Respondents)

Future Outlook

Essential Guidance

Learn More

Related Research

Synopsis

Abstract

This document is about 2007 U.S. Consumer Multiplay Bundled Services Analysis

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