U.S. Mobile Commercial Video and Television 2007-2011 Forecast

Published by: IDC

Published: Mar. 13, 2007 - 43 Pages

Table of Contents

IDC Opinion

In This Study

Methodology

Situation Overview

The Mobile Video and Television Value Chain

Figure: Mobile Video/TV Core Ecosystem and Value Chain

User Demand

Table: U.S. Wireless Consumer Information or Entertainment Service Usage by Age, Device Type, and Gender (% of Respondents)

Table: U.S. Wireless Consumer Video/TV Content Preferences by Age, Device Type, and Gender (% of Respondents)

Table: U.S. Wireless Consumer Video/TV Viewing Habits by Age, Device Type, and Gender (% of Respondents)

Device Considerations

Cellular Video/TV Content Services

Broadcast and Multicast Network Services

Hiwire

MediaFLO USA

Modeo

Wireless Ecosystem Challenges

Content

Usability

Community and Interactivity

Business Models and Pricing

Alternative Devices

Carrier Offerings

AT&T (Cingular)

Verizon Wireless

Sprint Nextel

T-Mobile USA

Other Service Providers and MVNOs

Future Outlook

Forecast and Assumptions

Table: Key Forecast Assumptions for the U.S. Mobile Commercial Video and Television Market, 2007-2011

Table: U.S. Wireless Subscribers and Mobile Video/TV Customers and Subscribers, 2006-2011

Table: U.S. Wireless Video/TV Revenue, 2007-2011

Market Context

Table: U.S. Wireless Video/TV Revenue, 2006-2011: Comparison of June 2006 and March 2007 Forecasts ($M)

Figure: U.S. Wireless Video/TV Revenue, 2006Â-2011: Comparison of June 2006 and March 2007 Forecasts

Essential Guidance

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Related Research

Synopsis

Abstract

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