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Asia Pacific TV (11th Edition)

Published by: Informa Media and Telecom

Published: Mar. 1, 2007


Table of Contents


CHAPTER 1



OVERVIEW & FORECASTS

Asia Pacific forecasts

Digital TV households (000)

Digital TV penetration of TV households in

2012 (%)

TV household composition in 2012 (000)

Total pay TV revenues (US$ million)

Total pay TV revenues in 2012 (US$ million)

Revenues per subscriber (US$)

Cable/MMDS

Cable/MMDS growth

Digital cable/MMDS growth

Digital DTH

Digital DTH at 2012

IPTV

IPTV at 2012

DTT

DTT households by 2012

Forecasts

TV households (000)

Digital terrestrial TV households (000)

Digital terrestrial TV households as a % of TV
households

Cable subscribers (000)

Cable subscribers as a % of TV households

Digital cable subscribers (000)

Digital cable subscribers as a % of TV
households

Cable TV revenues (US$ million)

Monthly cable TV revenues per subscriber
(US$)

Digital DTH households (000)

Digital DTH homes as a % of TV
households

Digital DTH revenues (US$ million)

Monthly digital DTH revenues per DTH
subscriber (US$)

IPTV households (000)

IPTV households as a % of TV households

IPTV revenues (US$ million)

Monthly IPTV revenues per subscriber

(US$)

Pay TV subscribers (000)

Cable, digital DTH & IPTV subscribers as a %
of TV households

Digital TV households (000)

Digital TV households as a % of TV
households

Subscription revenues (US$ million)

Cable PPV/VOD revenues (US$ million)

DTH PPV/VOD revenues (US$ million)

IPTV PPV/VOD revenues (US$ million)

PPV/VOD revenues (US$ million)

Total revenues (US$ million)

Monthly pay TV revenues per subscriber
(US$)



CHAPTER 2

AUSTRALIA

Market movements

Overview

Summary of media regulation reforms

Release windows

Pay TV

Pay TV subscription growth (000)

Foxtel

Austar

Austar: Financial and operating summary
(A$ million)

Austar: TV subscriber data (000)

Optus

Optus TV featuring Foxtel Digital pricing

SelecTV

SelecTV market size and subscriber targets

HDTV

Australian HDTV compliance figures for
national broadcasters

Mobile TV

Broadband

Broadband subscribers by technology

IPTV

DTT

Household penetration of digital media

Terrestrial TV

Nine Network

PBL TV financial highlights for year ending
30 June (A$000)

Seven Network

Seven broadcast TV financials for year ending
30 June (A$ million)

Network Ten

Network Ten TV financials for year ending
31 August (A$ million)

Australian Broadcasting Corporation

ABC operating data for year ending 30 June
(A$000)

Special Broadcasting Service

SBS financial data for year ending 30 June
(A$000)

Viewing/programming

TV audience shares (%)

Top 10 programmes in 2006

Australia: Programme rights holders

Advertising

Net Advertising Expenditure (A$ million)

Forecasts

Australia forecasts



CHAPTER 3

CHINA

Market movements

Overview

Cable

Broadband

China broadband subscriber details

IPTV

Satellite

DTT

Domestic DTT standard options

HDTV

Mobile TV

Terrestrial

CCTV

CCTV channel line-up (February 2007)

BAMC

BTV channel line-up January 2007

Shanghai Media Group (SMG)

SBTG

Viewing/programming

Chinese channels’ market share (%)

Top 10 TV programmes in 2006

Advertising

Top 10 advertisers by advertising spend
(US$ million)

Top Chinese brands in 2006

Forecasts

China forecasts



CHAPTER 4

HONG KONG

Market movements

Overview

Cable

i-Cable financials (HK$000)

i-Cable sector financials (HK$000)

Broadband

Hong Kong broadband subscribers

IPTV

Satellite/SMATV

DTT

HDTV

Mobile TV

Terrestrial

TVB

Major TVB shareholders (end-June 2006)

Key TVB financials (HK$’000)

ATV

Viewing/programming

Prime time terrestrial TV share

Release windows

Advertising

Forecasts

Hong Kong forecasts



CHAPTER 5

INDIA

Market movements

Overview

Cable

Major players

Leading MSOs digital/analogue subscriber
split

Broadband

Broadband subscriber progression

IPTV

Satellite

Dish TV

Tata Sky

Sun Direct TV

DD Direct Plus

Reliance

Mobile TV

DTT

Programmers

TV household growth (million)

Doordarshan

Doordarshan domestic viewers

Doordarshan TV homes and viewers
(millions)

Doordarshan: Programme source breakdown
(2005/6)

Doordarshan: Programme genre breakdown
(2005/6)

Zee Entertainment Enterprises

Zee ownership structure (January 2007)

Zee Entertainment Enterprises financial
highlights

Star

Sony Entertainment TV

Regional language channels

India by state and language

India: Programme rights holders

Viewing/programming

Release windows

Advertising

Gross advertising expenditure

Forecasts

India forecasts



CHAPTER 6

INDONESIA

Market movements

Overview

Cable

Kabelvision

KabelVision subscriber progression

TelkomVision

Broadband

Indonesia broadband breakdown

Telkom ADSL tariffs

Satellite

Astro Nusantara (Astro-N)

Indovision

DTT

Terrestrial

TVRI

Indosiar

Indosiar Karya Mandiri ownership
structure

RCTI

SCTV

TPI

Anteve

Viewing/programming

Share of viewing by channel (%)

Indonesia: Programme rights holders

Advertising

Forecasts

Indonesia forecasts



CHAPTER 7

JAPAN

Market movements

Overview

Terrestrial broadcast channel revenues

Cable

Subscribers to cable operators who originate
their own programming (000s)

J:Com subscriber data

J:Com digital subscriber share (000)

J:Com ownership structure (January 2007)

Broadband

Broadband subscriber data

IPTV

Hikari PerfecTV! IPTV subscriber details
(end-November 2006)

Satellite

Communications Satellite

Selected Sky PerfecTV! data (end March)

Satellite platform summary

Sky PerfecTV! subscriber details
(end November 2006)

Sky PerfecTV ownership structure (%)

Broadcast Satellite (BS)

BS analogue channels

BS digital channels

Wowow financials (¥ billion)

Mobile satellite broadcasting

Moba-Ho! contents and cost

DTT

DTT implementation timetable

HDTV

Domestic shipments of TV equipment in

Japan for nine months ending September
2006

Mobile TV

Selected mobile TV developments

Mobile TV technical specifications

Terrestrial

Nippon Television (NTV)

NTV consolidated financial highlights
(¥ million)

NTV medium term earnings forecasts
(¥ billion unless stated)

Fuji Television Network (Fuji TV)

Fuji TV financials for year ending March 31
(¥ million)

Forecast for the full year ending March 2007
(¥ million)

Tokyo Broadcasting System (TBS)

TBS financials for year ending March 31
(¥ million)

TBS major shareholders (March 2006)

TV Asahi

TV Asahi: Financial results (¥ million)

TV Asahi ownership structure at March
2006

Television Tokyo

TV Tokyo financials for year ending
31 March (¥ million)

TV Tokyo ownership structure at
Mar-06

NHK

NHK channel portfolio

NHK licence fee prices (¥)

NHK ordinary operating revenues and
expenses for year end March (¥ billion)

Viewing/programming

Advertising

Gross advertising expenditure (¥ billion)

Forecasts

Japan forecasts



CHAPTER 8

MALAYSIA

Market movements

Overview

Cable/MMDS

Broadband

Telekom Malaysia data

Telekom Malaysia broadband packages
(Jan 2007)

Jaring Flite broadband packages
(January 2007)

IPTV

Satellite

Astro Pay TV packages (January 2007)

Astro: Monthly subscription fees
(January 2007)

Astro subscriber growth

Mobile TV

DTT

Terrestrial

Media Prima

RTM

Viewing/programming

TV viewership share (%)

Release windows

Malaysia: Programme rights holders

Advertising

Gross advertising expenditure (RM million)

Advertising data Jan-Sep 2006

Forecasts

Malaysia forecasts



CHAPTER 9

NEW ZEALAND

Market movements

Overview

Release windows

Cable

TelstraClear: Financial overview
(NZ$ million)

Broadband

IPTV

Mobile TV

Sky Network TV

Sky Network TV financials for year ending
June (NZ$ million)

Sky Network TV subscriber details (at June)

Sky Network TV: Digital package pricing

Additional packages (for start up subscribers)

Sky Network TV: Analogue (UHF) package
pricing

Sky subscribers (000)

DTT

Terrestrial

Demographic targets by channel

TVNZ

TVNZ financial details (NZ$000)

TV3 and C4

CanWest MediaWorks New Zealand
financials (NZ$ million)

TVWorks: Top-rated shows in fiscal 2006

Prime Television

Viewing/programming

Share of prime time viewing by channel
(%)

Top 10 programmes in fiscal 2006

New Zealand: Programme rights holders

Advertising

Gross advertising expenditure
(NZ$ million)

Forecasts

New Zealand forecasts



CHAPTER 10

THE PHILIPPINES

Market movements

Overview

Cable

Beyond Cable

Global Destiny Cable

Broadband

PLDT: DSL subscriber growth

IPTV

Satellite

DTT

Terrestrial

GMA Network

Top 10 programmes (3Q06)

ABS-CBN

ABC

Viewing/programming

Share of all-day viewing by channel (%)

Release windows

Philippines: Programme rights holders

Advertising

Forecasts

Philippines forecasts



CHAPTER 11

SINGAPORE

Market movements

Overview

Singapore terrestrial TV channels

Cable

Broadband

Singapore broadband subscribers

IPTV

Satellite

DTT

HDTV

Mobile TV

Terrestrial

MediaCorp

Viewing/programming

Singapore: Programme rights holders

Advertising

Gross advertising expenditure (S$ million)

Forecasts

Singapore forecasts



CHAPTER 12

SOUTH KOREA

Market movements

Overview

Cable

South Korea cable subscriber details
(end-September 2006)

Broadband

South Korea broadband subscriber details

IPTV

Satellite

SkyLife subscriber growth (000)

SkyLife packages

Mobile TV

DTT

HDTV

SkyLife HD receiver prices
(December 2006)

Terrestrial

South Korean terrestrial channels

KBS

TV output by genre in 2005 (%)

KBS financials (KRW hundred million)

MBC

MBC financials (KRW millions)

SBS

Viewing/programming

Release windows

Advertising

Advertising revenues (KRW billion)

Forecasts

South Korea forecasts



CHAPTER 13

TAIWAN

Market movements

Overview

Cable

Eastern Multimedia Co

China Network Systems (CNS)

CNS digital channel line-up
(February 2007)

Other Players

Broadband

Taiwan broadband internet subscribers

IPTV

Mobile TV

Satellite

DTT

HDTV

Terrestrial

Commercial terrestrial channels

Viewing/programming

Release windows

Advertising

Television advertising expenditure
(NT$ million)

Forecasts

Taiwan forecasts



CHAPTER 14

THAILAND

Market movements

Overview

Thai income distribution by region

Cable and satellite

True Visions UBC total subscribers

True Visions UBC subscriber income
profiles

True Visions UBC subscription costs (THB)

True Visions UBC subscribers by platform (000)

Broadband

Thailand broadband subscriber data

IPTV

DTT

Terrestrial

Channel ownership data

iTV

Modernine TV (Channel 9)

Channel 3

Channel 7

Viewing/programming

Thailand: Programme rights holders

Release windows

Advertising

Gross advertising expenditure
(Baht million)

Forecasts

Thailand forecasts



CHAPTER 15

VIETNAM

Market movements

Overview

Cable/MMDS

VCTV

SCTV

HCMC

Broadband

IPTV

Satellite

DTT

Terrestrial

Viewing/programming

Vietnam: Programme rights holders

Advertising

Abstract

The 11th edition of this valuable report has been fully revised and updated to provide you with the most up-to-date information available. Whether you are a local player or foreign investor, Asia Pacific Television (11th edition) provides you with crucial information to enable you to maximise your opportunities within the region.

The report looks at present market trends, but develops this further to look ahead to the future direction the market is taking. It includes important illustrative statistics and reliable forecasts to 2012.

Detailed information on developments in digital TV across 14 countries including China, Japan, India, and South Korea allows you to pinpoint new opportunities and highlight territories ripe for investment. With the launch and impending launches of several new platforms the report provides a valuable insight into their chances of success.

The report also details progress on new broadcast technologies in the region, such as IPTV, HDTV and Mobile TV.

Major industry questions answered in this report include:
  • What digital TV platforms are succeeding in Asia Pacific?
  • Who are the key players and what are their strategies for success?
  • Will satellite continue its upward curve to challenge cable’s dominance?
  • How are moves by the telcos affecting the Asia Pacific TV sector?
  • Where are new broadcast technologies, such as HDTV and Mobile TV, emerging?
  • With the Asia Pacific region now confident it can continue to build on recent growth, do you have the clear and reliable analysis that will enable you to exploit new opportunities in this resurgent TV market?
With a wealth of experience gained from the previous ten best-selling editions, our team of expert analysts ensure that Asia Pacific Television (11th edition) is the ultimate guide to the broadcast industry within this expanding region.

Please Note: Informa requires that clients sign a confidentiality agreement prior to fulfillment of PDF email delivery for all PDF orders.

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